Showing posts with label Vulture. Show all posts
Showing posts with label Vulture. Show all posts

Monday, October 24, 2022



Random Fuzzy 


As the Associated Press noted earlier  "Neither Pitt nor Jolie has spoken publicly about what happened on the flight."   They’ve given many recent hints that they are closer to opening up.  It is clear that much remains a secret.  Until they do talk, any attempt to analyze their situation is conjecture.  To have any degree of confidence it must be based on a thorough review of all of the credible info.  To follow where the credible evidence leads.

The big problem with the Vulture article is it does the opposite.  It's not the author's main premise per se that is the problem, but with how she twists and misrepresents facts, selectively picking and choosing, exaggerating and minimizing, to support her arguments.  That she quotes the Daily Mail while ignoring reports in the NYT, LAT and AP captures the essence of what it is -- a tabloid piece with little interest in truth and accuracy.  It is not worth your time. It has been a waste of mine.


The author, Angelica Jade's, main argument is indicated in the title:
"As their divorce reenters the press cycle, we’re reminded of who’s better at it."
That Brad and his team have carefully crafted and protected his image is true.  That his career has flourished while Angelina's image and career has not is not entirely true although one can make an argument for it.  But in trying to build support for her conclusions, Jade makes many inaccurate assertions.  


It is true that Brad and his team have been very aggressive in controlling and defending his image. As Omid Scobie posted previously




Ever since the FBI leak, that PR facade has had noticeable cracks — which they are not making any serious effort to repair — and this article comes out just as he is confronted by another on his on-air snub of the Sky F1 reporter.




Jade's article suffers from playing fast and loose with facts. For example, she says
By the end of 2016, they reached a temporary agreement in which she maintained physical custody. They would also undergo individual counseling, and Pitt would voluntarily take drug and alcohol tests.
The custody stipulation states 
Petitioner and Respondent ...hereby stipulate to the following temporary orders:

Pending written agreement of the parties or further order of the court-

- Petitioner shall have physical custody of the children.

- Respondent shall continue to have agreed upon therapeutic visitation. The frequency and conditions of the visits are determined by Ian Russ, PhD. Prior to making such determination, Dr. Russ shall consult with Lisa Hacker, Judy Goldman, Angela Bissada and Catherine Green. Dr. Russ shall at all times consider the best interests of the minor children.

- Respondent shall continue to participate in individual therapy a minimum of once a week for no less than 50 minutes per session. At the conclusion of each month Respondent shall provide Dr. Russ with proof of his ongoing participation in individual therapy as set forth in this paragraph.

- Respondent shall continue to participate in group therapy a minimum of one time per a week. At the conclusion of each month Respondent shall provide Dr. Russ with proof of his ongoing participation in group therapy as set forth in this paragraph

- Respondent shall continue to submit to random drug and alcohol testing as directed by Dr. Robert Waldman. The random testing shall not exceed one time per week and there shall be a minimum of 4 tests every 30 days. Within 24 hours of receipt, Dr. Waldman shall provide Dr. Russ with Respondent's test results.

- the minor children shall continue to participate in individual counseling, the frequency and duration of the minor children's therapy shall be as recommended by Angela Bissada and Catherine Green.

- Petitioner, Respondent, and the minor children shall continue to participate in conjoint sessions.

There is nothing about individual counseling for Petitioner.  Respondent's drug and alcohol testing is mandatory not voluntary under the stipulation.  Petitioner only participates in family conjoint sessions.  These are clear and easily verifiable facts that Jade misrepresents.


Jade makes other questionable assertions.  After quoting perhaps the most dismissive review of By The Sea that was also a personal attack on Angelina from the defunct Gawker, for balance and consistency, she should have also noted the critical reception for FTKMF which went on to nab several nominations including BAFTA.  Instead she dwelled on
"what came to dominate the narrative wasn’t her dedication to her politics and artistry.  It was a detail about how the film was cast."

That issue never came to "dominate the narrative."  It was all of two paragraphs in a lengthy Times UK writeup four months later.
The auditioning process was criticised when it was revealed that casting directors trawled orphanages and slum schools and set up a scene where money was put on the table and the reactions of the youngsters were filmed when it was snatched away.

Ung dismisses the controversy. “We’re not giving Cambodian kids enough credit to know the difference between reality and play,” she scoffs. “Just because Cambodian kids don’t grow up with iPhones and televisions doesn’t mean they’re not smart. It was an audition and the children knew they were play-acting. It was not exploitative in any way.”

Jade claimed the controversy was "casting doubt on Jolie’s philanthropic efforts."  This is non-sequitur.   How a scene from the film that was used as a screen test defended by Cambodians can cast doubt on her philanthropic efforts defies logic.  The fact that FTKMF went on to win 9 awards and 27 nominations in addition to the BAFTA is proof that the screen test "controversy" did not stick and was quickly dismissed.

Jade goes on to claim
"Pitt struggles with his own credibility in that area, though it hasn’t stuck as much to him as it has to her. He just settled a class-action lawsuit for $20.5 million brought by the inhabitants of the Make It Right campaign’s shoddy housing, which was prone to leaks, rot, and other major structural problems, after years of criticism from Black residents in New Orleans’s Lower Ninth Ward for the way his organization has materially wrecked their lives."

Issues with the homes MIR built has stretched for years and generated reams of news coverage.  The Jolie-Pitt Foundation (run by Angelina per all the filings) in 2017 gave MIR a $500K zero interest loan 
"to help fund costs in connection with the pursuit of legal actions related to construction deficits in homes built for communities in need."

Jade's argument is totally fallacious.  It is symptomatic of the problems with her article.



In writing about Brad's GQ interviews she said
A few themes recur in all three. His relationship to his children, represented in the 2017 piece by the bikes and other childlike detritus that dot his solemn Craftsman home in the Hollywood Hills. His decision to quit alcohol and weed. “For me this period has been about looking at my weaknesses and failures and owning my side of the street,” Pitt says. And finally, his love of art and building things with his hands. In the age of the relatable star, Pitt made an intelligent shift toward such expectations. Here is Hollywood’s most golden god brought closer to our atmosphere.
His admission of his faults surprised many.  His golden boy image was so well entrenched that THR wrote in a thinly disguised hatchet job on Angelina in February 2017
Complicating matters is insiders’ backlash to her following what many deemed a smear campaign against Pitt. 

The GQ 2017 mea culpa made him more relatable in that sense.  But not the very brief mention of sculpting in those GQ interviews and certainly not the surrounding descriptions of them.

The GQ 2017 interview:
"If I'm not creating something, doing something, putting it out there, then I'll just be creating scenarios of fiery demise in my mind. You know, a horrible end. And so I've been going to a friend's sculpting studio, spending a lot of time over there."

If anything, that line cause concern that he was suicidal.


Jade writes of Angelina's much-copied Oscar leg
 The beginning of the end of Jolie and Pitt’s intertwined star personae became evident with a single pale leg jutting dramatically out of a black velvet Versace gown at the 2012 Academy Awards. ... The next year, Jolie wrote a New York Times op-ed about her decision to have a double mastectomy owing to a gene that increased her risk of breast cancer. ... the article led to what doctors dubbed the “Angelina Jolie Effect,” a spike in the number of genetic testings for breast cancer. And yet both had a way of making her feel more human, more vulnerable, a cinematic god come down to earth.

So Brad was "Hollywood’s most golden god brought closer to our atmosphere" by his mea culpa and Angelina's leg and mastectomy "had a way of making her feel more human, more vulnerable, a cinematic god come down to earth."  That logically puts them on the same planet but Jade argues the opposite.  Jade says 
As Pitt deepened his skills and visibility as a producer, Jolie’s career was entering a fraught period. She directed her first feature, In the Land of Blood and Honey, about the Bosnian war. It was tepidly received at best. 

Blood and Honey (2011) is 57% on RT.  Angelina had Maleficent (2014), which is her biggest hit and her biggest payday, and Unbroken (2014) which was a commercial success earning $161M on a $65M budget


Jade then argues that
By the Sea demonstrated what it looked like when the fantasy was over. In hindsight, the subject matter of the film — Pitt’s character’s alcoholism, Jolie’s character’s infertility — seems like an echo of the lives they were actually living at the time. 

Angelina said in interviews when it was released in 2015
“Brad and I have our issues, but if the characters’ [issues] were even remotely close to our problems, we couldn’t have made the film.”

More significant is what she said was the message of the film
“So many times, people divorce very quickly. To me, if this film has a message, it’s that you have to try to weather the storm together no matter what. And that’s a beautiful thing.”

We thought, this is the best honeymoon because we felt, as the film says in the end—whatever you go through, weather the storm and stay together. It was a message to each other of we are going to weather whatever comes and we are going to stick together so that was nice."

Which she reiterated when she was interviewed by Scott Feinberg for Awards Chatter in December, 2017
Feinberg:  You laughed that it was pretty much right on the heels of your wedding in 2014.  It's not the way everybody chooses to have a honeymoon.
Yeah, it may not have been a good idea.

You and Brad play a couple going through a horrible time after the wife has 2 miscarriages. Was it a healthy thing to put yourself through at that point?
“It should have been good for us.  To be honest I wanted to work with him because we worked, we had met working together and we work together well.  And even though it was a challenging role, we'd matured.  And I wanted us to do some serious work together and I wanted to see him do that kind of work.  So I thought that it could be a good way for us to communicate.  And I think in some ways  it was, and in some ways we learned some things. But there was a heaviness probably during that situation that carried on and it wasn’t because of the film. (giggles) It was something that we were dealing, that you know.  Things happen for different reasons, and things, you know -- 'Why did I write that exact piece? Why did we feel the way about it we did when we made it?' I’m not sure.”

Obviously it's about grief but it's also connected in other ways.. I read you wrote it shortly after the death of your mother ... and then when you were finishing it was when, you were in the editing room and you had another health scare.  So it seems every step of the way there was something.
I don't know.  I mean my life has been, I've had many, many extraordinary, very fortunate things happen, and it's also been many different things over the years, that have been challenging.  So that wasn't a particular time just when I wrote it.  I mean, if we look at it, I had my mastectomy right before I shot Unbroken.  Over the span of that decade, I did lose my mother,  I did have my mastectomy, and I did then have an ovarian cancer scare and have that surgery as well. And other things, of course, that happen in life that you go through.
It really depends, a piece of art can be something that can be healing or it can just be difficult.  I still don’t know.  I’m happy we did that film because we did explore something together, and whatever it was, maybe it didn’t solve certain things, but it did, we did communicate something that maybe needed to be communicated to each other.”

I highlighted "decade" because in her Guardian September, 2021 interview
What have the past five years taken out of her? There is a long pause. She cups her face in her hands, and looks ready to burst into tears.
“I mean, in some ways it’s been the last decade. There’s a lot I can’t say,” she repeats. “I think at the end of the day, even if you and a few people you love are the only people who know the truth of your life, what you fight for, or what you sacrifice, or what you’ve suffered, you come to be at peace with that, regardless of everything going on around you.”


Brad told GQ 2017
"But even this last year, you know—things I wasn't dealing with. I was boozing too much."
Angelina's VF 2017
By the time First They Killed My Father was in postproduction, in the summer of 2016, “things got bad,” says Jolie. “I didn’t want to use that word. . . . Things became ‘difficult.’ ”
There has been Hollywood talk that their lifestyle had taken its toll on Pitt, and that he was craving a more stable, normal life for the whole family. When I bring this question up to her, it’s the one moment when Jolie becomes a bit defensive.
“[Our lifestyle] was not in any way a negative,” she says quickly, adamantly. “That was not the problem. That is and will remain one of the wonderful opportunities we are able to give our children . . . They’re six very strong-minded, thoughtful, worldly individuals. I’m very proud of them.”
Jolie has indicated that, for the sake of the kids, she doesn’t want to talk about the breakup. And yet it seems she wants to get her point across, which calls for a careful choice of words, something of a high-wire act.
“They’ve been very brave. They were very brave.”
Brave when?
“In times they needed to be.”
Other statements are similarly cryptic.
“We’re all just healing from the events that led to the filing . . . They’re not healing from divorce. They’re healing from some . . . from life, from things in life.”
I mention Pitt’s mea culpa in GQ Style. Did it surprise her?
“No,” she replies, looking unmoved.
I refer to tabloid reports that suggest their communication has improved, and ask if that’s true.
There’s a long pause. She looks down, formulates an answer.
“We care for each other and care about our family, and we are both working towards the same goal.”


Jade writes
Meanwhile, people are already questioning Jolie’s motives, as NBC News discovered after reviewing hundreds of online comments about the case on YouTube, TikTok, and Twitter expressing skepticism about her accusations. 
but she omits to mention the salient points of the NBC article without which the statement is misleading
The accounts targeting Jolie are part of what a domestic violence researcher and an instructor in unconscious bias say is a trend of misogynistic stereotypes aimed at high-profile woman accusers. As previously reported by NBC News, those who post videos attacking Heard are incentivized by the thousands to millions of views they receive on social media and the money that can often follow that.

Heard’s legal battle and trial with her ex-husband, actor Johnny Depp, sparked its own wave of social media content that not only shamed and mocked Heard but included false allegations about her and viral clips from the trial taken out of context. Now, social media creators and audiences are comparing Jolie to Heard, as evidenced by hundreds of comments NBC News found on Twitter, TikTok, and YouTube that questioned her allegations of abuse. Representatives for Jolie and Pitt didn’t respond to NBC News’ requests for comment.

The civil suit at hand, filed by Pitt in February, is over Jolie’s sale of her part of their French winery. But the abuse allegations made by Jolie in her countercomplaint are what have taken center stage online, where a yearslong culture battle has been waged between #MeToo movement supporters and detractors.

NBC News found 12 YouTube channels directly comparing Jolie with Heard in titles and thumbnails. The smallest channel to do so has slightly more than 5,000 subscribers, while the largest, a Spanish language pop culture channel, has more than 3.2 million subscribers. On average, the videos received more than 20,000 views each.

One channel, called Just In, has compared Heard and Jolie in the titles of at least five videos, and previously appeared to post a job ad on the freelance website Upwork in August, Vice News reported, seeking a researcher to create content that “goes against Amber Heard and supports Johnny Depp.” NBC News viewed the listing, which has since been removed from Upwork. The channel, which has 269,000 subscribers and more than 350 million views, frequently posts videos with misleading or sensationalized statements.

In the past 24 hours, a video was posted with the title “Gisele Bündchen FINALLY Reveals What Tom Brady Did To Cause The Divorce,” referring to the reported steps the celebrity couple has taken to potentially end their marriage. Despite the title’s suggestion that Bündchen had issued a detailed statement, the only statement the video refers to from Bündchen is an emoji comment she left on a post from someone else about the nature of relationships.


Jade writes
In the years since the (2017 VF) profile and the antecedent divorce, Jolie has continued to struggle to find her audience. Her 2021 films — the muscular action-drama Those Who Wish Me Dead and the tepid Marvel epic Eternals — failed to capture the imagination of viewers or critics.
Pinning the performance of Eternals on Angelina's shoulders for her small role while ignoring Chloe Zhao and the actual leads is at best a huge stretch, at worse a deliberate distortion.  Angelina did have a starring role in Those Who Wish Me Dead, which box office analysts noted was released with little to no promotion and was simultaneously available on HBOMax.  The VF profile was in support of FTKMF and it both found its audience and had critical acclaim.  That same year, she was also an executive producer of The Breadwinner which was nominated for an Oscar.  As with the rest of her piece, Jade picks and twists her facts.


Jade writes
In recent months, Pitt has upped his press game. He’s been on the cover of Billboard illuminating his love of art by reestablishing a recording studio at Miraval and in the Financial Times flanked by friends, Los Angeles–based artist Thomas Houseago and musician Nick Cave, talking about using art to heal. He’s lent his image to a variety of pursuits that reflect a more tender masculinity, including a new skin-care line
But neglects to mention that FT wrote of his art pieces 
Pitt’s work feels harder to place. His lockdown love of ceramics has been widely reported – and a cluster of his handcrafted porcelain candleholders are shown amid Houseago’s sculptures. His larger-scale sculptural works are more disturbing: a relief plaster panel imprinted with his own body to depict a filmic gunfight (but also, he suggests, “an inner conflict”) and a number of simplified house-shaped silicone structures that have each been shot at – titled Self-inflicted Gunshot Wound to the House – draw parallels about the destruction of his home life that are all too plain to see. 

Brad was not "talking about using art to heal" -- that was Houseago.  Brad was about "owning my own shit."
“It’s all about self-reflection,” “I was looking at my own life and really concentrating on owning my own shit: where was I complicit in failures in my relationships, where have I mis-stepped. For me, it was born out of ownership of what I call a radical inventory of self, getting really brutally honest with me, and taking account of those I may have hurt.”

The specific pieces he chose to exhibit and his accompanying explanations coming a month after the FBI leak, was intended to be seen as tantamount to an admission of guilt and expression of remorse.

Nor does Jade mention that "his" skin-care line received a mostly skeptical reception from both beauty experts and online comments.







One could say "pointless" applies to the whole Vulture piece.   It doesn't matter whether Jade is actually more sympathetic to Angelina, her piece is pointless because of how she unnecessarily twists and misrepresent facts undermining the credibility of her entire effort.  Omid Scobie made the same points succinctly in a single tweet.


Even the Brad - Jennifer Aniston encounter at the SAG which Jade chose to end her piece with
But it’s another image of them that truly cinches the success of his campaign, not only for his Oscar win but for the public’s heart: Pitt in stark profile, Aniston with her back to the camera, walking away from him but with her hand still on his chest. He’s holding her there. It’s a fantasy of the man who did the work.
went down differently in the video which, if she could dig up Diane Sawyer's interview with him, she could easily find.  He wasn't holding Jennifer's hand on his chest, he took it off and put it aside.  The fantasy is what Jade (and others) embroidered on it.






Angelina's team has not mounted much of an effort for her and one has to assume that that is how she wants it.  Just the same, among verified Twitter users post-FBI leak, Angelina's defenders far outnumber Brad's.  His lone defender I saw was also a big defender of Johnny Depp and had some issues with custody as I recall.



Paul Murphy's on the record response to Anne Kiley's own OTR statement had very limited circulation -- I only saw it in a late update to a story in the LATimes.
"Paul Murphy, a Jolie attorney, took issue late Friday with the Pitt camp’s statement."

“The carefully worded statement from Brad Pitt’s divorce attorney, Ms. Kiley, clearly did not address any of the very serious accusations in our Cross-Complaint. Mr. Pitt has been accused of harming his children and he has not denied any of his specific abhorrent behavior,”  “Instead, he is continuing his attempts to misinform and deflect, just like he has done for the last six years.”

A representative for Pitt declined to comment further.
The Associated Press wrote earlier
Kiley did not specify which parts of Jolie’s account Pitt denies, and which he takes responsibility for, and representatives had no further comment when asked.

Jolie representatives had no immediate on-the-record comment.

Jade ignored all the above on the record statements in favor of Daily Mail's highly dubious "Exclusive" from the usual anonymous sources that Angelina was waging a disinformation campaign against Brad. DM made much of Kiley's claim to the NYT that Angelina's lawyer had also broached an NDA that was not mentioned again and that Kiley herself never repeated again in her carefully worded 2nd statement that effectively walked back all her previous statements.


Whether Brad's reps' subsequent silence is a signal that he has shut them down remains to be seen but in limiting the distribution of Murphy's rebuttal, the inescapable conclusion is Angelina is still protecting Brad.


On Jade's point that Angelina "In many ways, she is coasting on residual star power, seemingly ambivalent about acting and more interested in directorial efforts" -- that was true before Maria.

Pablo Larraín's films have scored higher with critics than with audiences.  Let's see what he does with Maria.







What Was Brangelina? They were known for their image-making savvy. As their divorce reenters the press cycle, we’re reminded of who’s better at it.

By Angelica Jade Bastién@angelicabastien

Brad Pitt and Angelina Jolie leaving dinner in Ho Chi Minh City in November 2006. Photo: AFP via Getty Images

At the June 2005 premiere of Mr. & Mrs. Smith, it didn’t matter that Brad Pitt was casually rocking a shock of peroxide-blond hair, distressed jeans, and a deep-brown leather jacket, all working hard to distract from his ecstasy of a smile. He was a vision, and so was Angelina Jolie. When she charged from the back of a limo in a black gown (also leather), tits hiked to the heavens, chestnut-brown hair slicked back off her face, it’s no wonder the crowd swelled in volume. Pitt and Jolie never actually got that close to each other at the event; in most of the pictures taken of them, others fill the frame. But one photographer did manage to capture them together. Physically they remain apart, his body facing the opposite direction and awkwardly blocking half the shot. But her eyes, beaming his way, tell a story of closeness. Here are two heavenly bodies, each outshining everyone in their path, poised to become the greatest couple of the modern age.

This was a different time in the history of stardom. Social media wasn’t a compulsory platform upon which famous people could play out their lives as if they were at all relatable to ours. IP hadn’t yet become king, so studios still warred with one another over who could attract the most compelling names and faces rather than dusty franchise rights. Pitt and Jolie were actors, yes, and they were celebrities too, but they had each individually earned a label not every actor or celebrity can: movie star. It’s a distinction that refers to more than just sex appeal and charisma and points to a figure’s ability to, as film historian Jeanine Basinger puts it, make myth and ritual out of themselves.

A month before their show of prim civility at the premiere of their first movie together, Pitt and Jolie, clearly coupled up, would be featured on the cover of Us Weekly with Jolie’s young son Maddox on a Kenyan beach. The paparazzi photo added certainty to the rumors that their affair had begun on the set of Mr. & Mrs. Smith, torpedoing Pitt’s “golden couple” marriage to Jennifer Aniston. This was around the same time that the Sun ran a story that said “Brad Pitt and Angelina Jolie made so much noise during a hotel romp that other guests thought they had been attacked by wild animals.”

Whether people were fawning over their union, lambasting it, or cheekily sending it up with TEAM JOLIE shirts, as Paris Hilton once did, everyone was obsessed. They were two people seemingly at the peak of their beauty, influence, and power. And part of the appeal was in how diametrically opposed their reputations were. He was the Missouri-raised, laid-back pretty boy who made it out to Hollywood. She was the wild child, and her relationship to the industry was inherited. They seemed to inhabit such different worlds that parsing what exactly brought them together made them all the more intriguing. As a couple, Pitt and Jolie offered what all great stars do: a fantasy, as out of reach as it is alluring. In their decade-long union, they transformed from a lasciviously adulterous, sexed-up power couple to a more gently constructed, philanthropic team defined as much by their capacity for good as their astounding beauty and talent.

Until the fantasy cracked in 2016, when Jolie announced she was filing for divorce after a plane ride during which Pitt allegedly injured Jolie and their children while on a drunken rampage. Their separation has stretched on for years as they’ve fought over custody of their children; in recent months, their legal battles entered the public conversation, centered on their once-shared winery, with Jolie leveling more serious accusations of abuse at Pitt. The divorce proceedings aren’t just a story of assets divided — they will test their respective places in the popular imagination. Because Brangelina was always just that: an enchantment that was shored up in the media, and that Pitt has been far better at maintaining in the long run.

The image-making power of Brangelina was first exercised in the pages of a bombshell July 2005 issue of W magazine. Here was the start of a yearslong collaboration in media, spanning gossip rags and the refined pages of fashion magazines.

Slyly titled “Domestic Bliss,” the portfolio by photographer Steven Klein featured the couple in 1960s styling and chilly Douglas Sirk–esque color schemes. Pitt and Jolie play out a dream of wealth and sorrow in a glamorous white suburban setting. A gaggle of blond children dutifully bow their heads to say grace at the dinner table with Pitt and Jolie framed as their acutely fashionable parents. Tension simmers as she examines her immaculate manicure in a Luisa Beccaria silk dress; he broods over her shoulder in a Thom Browne suit. She’s unconsciously supine, made to appear in a pill-addled haze, wearing a magenta Narciso Rodriguez wool and silk crêpe dress as he, in a suit sans jacket — as if he just got home and is not quite eager to clean her mess — kneels to scoop her up. Page after page of it. A gourmand’s dark thrill.

The W shoot, which Pitt reportedly had a hand in conceptualizing, is a study in harnessing the power of transgression. Pitt goes darker, while Jolie plays into a refined side of her sultry image. It felt bracing considering the images they had fashioned before.

Before he met Jolie, Pitt was known for his casual cool onscreen; he was not just a heartthrob but the heartthrob in films as varied as his breakout, Thelma & Louise, and ’90s melodramas like Legends of the Fall. His relationship with sitcom sweetheart Aniston, whose California lifestyle and sun-kissed gorgeousness was and remains key to her beloved, approachable image, coincided with an increased lightness in his work in the late ’90s and early aughts with Ocean’s Eleven and The Mexican. (Fight Club, with its homoerotic machismo and social commentary, was an outlier.)

If Pitt was an idol beaming sunshine wherever he went, Jolie was all edge, wild and sexy and tactile. The early imagery that comes to mind is from her life offscreen: a vial of blood dangling from her neck, those famous lips spread into a smile as she and second husband, Billy Bob Thornton — who ghosted fiancée Laura Dern to marry her — wax poetic on a red carpet about fucking in the back of the car on the way there. It’s her swimming in a pool in her gown at a Golden Globes after-party in 1999. It’s her nearly making out with her brother after winning an Oscar in 2000 before she was 25, decked in all black, a modern Morticia Addams. But Jolie also projected a depth that made her next moves both understandable and surprising. By the time she met Pitt, she was turning a corner, having taken on the responsibilities of a UNHCR ambassador in 2001 and adopting her first son, Maddox, in 2002. Jolie was a woman in the midst of an evolution.

The W shoot would cement another idea of her that was already starting to form. Shortly before it came out, Pitt gave an interview with Diane Sawyer in which she grilled him about their relationship: “Did Angelina break up your marriage?” Sawyer asks bluntly. Pitt responds with a swift “no” before Sawyer speaks to Jolie’s reputation: “Everyone says she’s a home-wrecker.” Pitt gets to the heart of the matter in his response: “It’s a good story.”

The supposed love triangle, which continued to grace the pages of trashy magazines up until the divorce, reflects an age-old dynamic that Hollywood and tabloids love to juice, dating back to when Elizabeth Taylor married Eddie Fisher, severing his marriage with Debbie Reynolds: the sexy, dangerous “other woman,” the heartbroken blonde sweetheart, and the man somehow caught in the middle. The way Pitt and Jolie’s union was written about allowed people to project larger ideas about womanhood, desire, and America’s puritanical obsession with adultery.

But the tense dynamic with Aniston is actually the least interesting aspect of Pitt and Jolie’s relationship. What’s most compelling is how they elevated each other in the public eye. In many ways, they each offered the other a different kind of legitimacy and power. For him, it was the legitimacy of high-minded activism, the idea that he was deeper than his screen image, who chomped on food with gusto and had a light, almost breezy touch. For her, it’s less straightforward: The relationship reaffirmed that Jolie’s stardom was born of a private life made public. Pitt was a magnet for the ravenous press, and she gained a level of visibility she hadn’t quite inhabited before. But it also bolstered her as an artist, a reciprocal dynamic that would persist throughout their relationship. He became a producer-kingmaker who worked with modern auteurs; she started her career as a director. Together, they vaulted into an artistic, charitable second chapter.

We’re constantly in competition with each other,” Jolie told Vogue during a January 2007 cover-story interview. “We push each other to be better. Even if it’s just a better bike rider or a better pilot.” The article is a profile of Jolie, but the most crucial picture is the one Annie Leibovitz took of the couple together on an airstrip off Route 40 with a crew of 50. Jolie is in a Rag & Bone trench coat and leather pants, hair billowing off her face, eyes trained to the sandy ground, while Pitt, perched on a motorcycle, stares eagerly at her from behind a pair of sunglasses. Here are two millionaires racing each other on bikes and piloting airplanes for the vertiginous pleasure of it. The allure of their partnership as it settled into its comfortable rhythms was that it was a symbiotic one — a rarity for heterosexual unions of this visibility.

By this time, they had three kids — Maddox, Zahara, and Shiloh (Pax would join the family two months later) — and were embarking on a new phase in their public lives. The cover story, in which Jolie opened up for the first time about her romance with Pitt, set the tone for their early years together. They were gallivanting adventurers (Jolie flew her own single-engine plane to the shoot and took both the feature writer and Leibovitz into the air). They were peripatetic, bouncing from India to Ethiopia back to Southern California. They put their growing family first. They were hyperaware of how the flashing cameras crowded their lives but eager to use that attention to spotlight the causes that mattered to them. The profile doesn’t foreground the specific work of their activism so much as the reasons that brought them to it — their family — as well as how it influenced their decisions as actors. Discussing her role in A Mighty Heart as the wife of slain journalist Daniel Pearl, Jolie talks about her real-life friendship with the woman she plays: “We have a lot of things in common. Mariane worked for many years in radio and journalism in different areas of migration. So obviously my working with refugees … we have just great discussions about a lot of women’s issues and issues to do with children that we both care a lot about.”

The public was well aware of how they leveraged their fame to support the causes dear to them; they reportedly earned $4 million for a People magazine cover of Shiloh in 2006, $2 million for a cover featuring Pax in 2007, and $14 million for a cover with the twins the following year. (Around the same time, Pitt would pledge $5 million in matching donations to his Make It Right campaign, which sought to build sustainable housing in areas of New Orleans devastated by Hurricane Katrina.) If Vogue and Vanity Fair appreciated the luxurious scope of their globe-trotting partnership, People was crucial to the coverage of their sacrificial philanthropy.

At the 2008 Independent Spirit Awards, Jolie was nominated for Best Female Lead for her performance in A Mighty Heart. The film did poorly at the box office, but it was warmly received by critics and awards bodies. Pitt produced the film under his Plan B shingle. (The production company was initially a joint Pitt-Aniston venture — she would reportedly retain only a minor stake after their divorce. Aniston had previously said she was excited about “nurturing” A Mighty Heart and that she was considering playing Mariane herself.) As Mariane, Jolie gives a gently forceful performance that demonstrates a perceptiveness and dramatic skill that she would only intermittently develop onscreen. In hindsight, it is easy to see what all the emotional grit and sharp acting overshadowed at the time. In order to inhabit Mariane, Jolie wears a curly wig and dark contacts and has a slightly tanner skin tone to reflect that she is a light-skinned Black woman, born to an Afro-Cuban mother and Dutch father. This blackface — let’s name it what it is — was only critiqued and reframed in later years: Was this a family of delightful altruism or white saviorism? It is possible to hold two truths — that Jolie is a loving mother and that the adoption of children of color by rich white people is at best complicated and at worst exploitative. But who could think about that? At the Indie Spirit Awards, wearing a simple black dress and gentle waves in her hair, Jolie revealed that she was pregnant. Pitt, in aviators and a tan suit, looked like he’d taken a page from Robert Redford’s book. They were two glittering supernovas in love. Jolie went on to nab a Best Actress nomination for A Mighty Heart from the NAACP itself.

The beginning of the end of Jolie and Pitt’s intertwined star personae became evident with a single pale leg jutting dramatically out of a black velvet Versace gown at the 2012 Academy Awards. They were at the Oscars that year in support of Pitt’s Best Actor nomination for his gently affecting performance in Moneyball. By that point, the couple had settled into a more domestic rhythm; they had the twins, and they would get engaged that year despite once stating they wouldn’t marry until everyone in the country could (they wed in 2014). Whatever sizzle bolstered their early relationship had been replaced by a more traditional vision of romance.

On the red carpet that day, Jolie positioned herself in photographs with an uncharacteristic lack of grace, her gown’s thigh-high slit calling attention to the way she stretched her leg out for dramatic effect. An endless ream of memes lambasting the actress for seeming forced in her sexiness followed, placing her leg on a variety of figures or doubling it on the other side to make her look like a couture crab. It was the first time she seemed like a punch line. The next year, Jolie wrote a New York Times op-ed about her decision to have a double mastectomy owing to a gene that increased her risk of breast cancer. It was nothing like the leg moment — she was congratulated by a handful of celebrities, and the article led to what doctors dubbed the “Angelina Jolie Effect,” a spike in the number of genetic testings for breast cancer. And yet both had a way of making her feel more human, more vulnerable, a cinematic god come down to earth.

At the same time, Pitt was flying high. He was building a career as a producer, transforming from a modestly well-regarded actor to a powerful arbiter of value in Hollywood. He’d been doing production work under Plan B, alongside producers Dede Gardner and co-president Jeremy Kleiner, since the early aughts. He would often produce works he was involved in as a star, including The Tree of Life, Moneyball, The Assassination of Jesse James by the Coward Robert Ford, Killing Them Softly, and World War Z. But it was Steve McQueen’s brutal 12 Years a Slave that would earn Pitt an Academy Award when it won for Best Picture in 2014. In the years after this win, Plan B began focusing on works by or about people of color, including Okja and Barry Jenkins’s tremendous Moonlight. This allowed Pitt to align himself with a coterie of highly talented Black and brown creatives and turned his work behind the scenes into a kind of extension of the activism he and Jolie had become known for. “I can help in other ways,” he would tell GQ. “I just do better building a house for someone in New Orleans or getting certain movies to the screen that might not get made otherwise.”

As Pitt deepened his skills and visibility as a producer, Jolie’s career was entering a fraught period. She directed her first feature, In the Land of Blood and Honey, about the Bosnian war. It was tepidly received at best. “There’s a somewhat awkward instructional, at times almost proselytizing aspect to the story that seems of a piece with her laudable humanitarian work,” the New York Times critic Manohla Dargis wrote. By the time of her third feature film as a director, 2015’s Antonioni-esque ode to decayed glamour By the Sea, Jolie was seen not as an artist refining her craft in a new venue but as the pinnacle of pretension. Set in the 1970s in the south of France, it follows a married couple as they vacation in the wake of a great, unexplained loss. Roland (Pitt) is a writer intent on pickling himself while his wife, Vanessa (Jolie), a former dancer, pops pills. They are sexually inert until they discover a peephole to the room next door, providing a view into the lives of newlyweds whose glinting warmth is the opposite of their shadowy complications.

“From anyone else, it would be mystifying as to how something so dull and inept got made by a major studio,” Rich Juzwiak argued in Gawker. “From an A-lister, it makes sense. Superstar entitlement — that which comes from within and without — is the only logical explanation for this horrendous movie.” Jolie was swiftly lambasted for considering her own relationship to beauty and motherhood as worthy of sustained artistic consideration. The movie was seen as marking the death knell for the “celebrity vanity project.” Only the Times review from Dargis seemed interested in exploring what Jolie was doing as a director and actress. That same year, The Big Short, the Adam McKay financial dramedy that Pitt co-starred in and produced under his Plan B banner, was released and would go on to rack up several Academy Award nominations.

If Mr. & Mrs. Smith was the light fare that set the tone for Brangelina, By the Sea demonstrated what it looked like when the fantasy was over. In hindsight, the subject matter of the film — Pitt’s character’s alcoholism, Jolie’s character’s infertility — seems like an echo of the lives they were actually living at the time. There is a piercing sequence in which Pitt and Jolie, decked in white, dance until she becomes possessed with a sense of abandon; her image splinters across a host of mirrors poised above the dance floor. Compared to the scintillating sexual heat they demonstrated on the dance floors in Mr. & Mrs. Smith, when their titular characters also danced in off-white attire, marking the beginning of their romance, this is a melancholy vision. It is the only time Pitt has been directed by a woman in his more than 30 years as a star.

On September 20, 2016, the world learned that Jolie had filed for divorce from Pitt because of “irreconcilable differences.” Here is what we knew then: The FBI reviewed an incident in which Pitt allegedly got verbally and physically abusive with one of his children on the couple’s plane (the agency did not file charges). In a follow-up People article, titled “Brad’s Side of the Story,” an unnamed source said Pitt did not hurt his children. By the end of 2016, they reached a temporary agreement in which she maintained physical custody. They would also undergo individual counseling, and Pitt would voluntarily take drug and alcohol tests. Pitt and Jolie have spent the time since then locked in a tense battle over the custody of their six children.

Here is what we know now: After the flight back in 2016, Jolie told FBI investigators that Pitt had grabbed her by the head, shaken her, yelled at her, and pushed her into the bathroom wall. He allegedly choked one of the kids and hit another in the face. At one point, Jolie said, he poured beer on her and the children. Per the redacted FBI report, covered in the Los Angeles Times, one of her children asked, “Are you okay, Mommy?” Pitt allegedly yelled, “No, Mommy’s not okay. She’s ruining this family.” Jolie said his behavior had made her feel “scared” and “like a hostage.”

These disturbing details came to light in a countersuit Jolie filed against Pitt, who, in February, sued Jolie for selling her shares of Château Miraval — the French winery the couple co-owned — to the Stoli Group, saying they had an informal agreement that she wouldn’t. Jolie says they never had such an agreement and that she sold her stake only because their talks broke down over a nondisclosure agreement Pitt had asked her to sign that would have contractually prohibited her from speaking outside of court about his alleged physical and emotional abuse of their children. Pitt now wants a jury trial for the Miraval lawsuit, which would place more details of their divorce in the court of public opinion. Jolie has filed a separate lawsuit to understand why the FBI decided not to press charges against Pitt for the plane incident back in 2016. Meanwhile, Pitt’s “allies” told The Daily Mail Jolie had required a similar NDA and was mounting a “disinformation” campaign against him.

When a celebrity breakup plays out this publicly, the media becomes another weapon in the arsenal. In the immediate aftermath of their split, Pitt and Jolie headed to the glossy pages of the magazines that once adored them. Pitt’s moment came first, in a May 2017 issue of GQ. The piece is framed as a “raw conversation” with a heartbroken star who is redefining his life in the wake of a monumental loss. It isn’t wholly what he said that made an imprint on the culture so much as a single image from the shoot by photographer Ryan McGinley. (Pitt collaborated with the magazine and photographer on scouting potential destinations for the shoot, which took place in a variety of national parks.)

In a close-up set against the pale azure sky of the Carlsbad Caverns National Park, Pitt is rendered unguarded. Decked in a rust-colored Bottega Veneta suit jacket and sweater with a slim silver chain tucked underneath, he stands chin up, his lips parted as if about to speak. But it’s his eyes that do the true work — brimming with tears about to fall. This, the photograph suggests, is a man come undone. He would go on to work with GQ in 2019 for his Once Upon a Time in Hollywood … press tour and again in 2022 for a profile written by novelist Ottessa Moshfegh.

A few themes recur in all three. His relationship to his children, represented in the 2017 piece by the bikes and other childlike detritus that dot his solemn Craftsman home in the Hollywood Hills. His decision to quit alcohol and weed. “For me this period has been about looking at my weaknesses and failures and owning my side of the street,” Pitt says. And finally, his love of art and building things with his hands. In the age of the relatable star, Pitt made an intelligent shift toward such expectations. Here is Hollywood’s most golden god brought closer to our atmosphere.

Jolie’s September 2017 Vanity Fair cover profile by Evgenia Peretz accomplished the opposite. In the photo shoot, she’s as gorgeous as ever. In one image, she sits on the Warner Bros. studio lot in a director’s chair. Decked in a crisp white shirt and riding boots as the studio bustles around her in the background, she stares directly at the camera as if daring it to a challenge. The profile depicts Jolie as a woman seeking to take control of her own life, from her decision to have a mastectomy to prioritizing the Cambodian people in adapting Loung Ung’s 2000 memoir of the Khmer Rouge genocide, First They Killed My Father. But what came to dominate the narrative wasn’t her dedication to her politics and artistry. It was a detail about how the film was cast.

“To cast the children in the film, Jolie looked at orphanages, circuses, and slum schools, specifically seeking children who had experienced hardship,” Peretz writes. “In order to find their lead, to play young Loung Ung, the casting directors set up a game, rather disturbing in its realism: they put money on the table and asked the child to think of something she needed the money for, and then to snatch it away. The director would pretend to catch the child, and the child would have to come up with a lie.” After readers and reporters expressed concern over the casting practice, Jolie contacted Vanity Fair, arguing that Peretz had framed it incorrectly and hoping the magazine would retract the material and run a correction. Vanity Fair stood by the profile after reviewing the audiotapes from the interview, casting doubt on Jolie’s philanthropic efforts. Pitt struggles with his own credibility in that area, though it hasn’t stuck as much to him as it has to her. He just settled a class-action lawsuit for $20.5 million brought by the inhabitants of the Make It Right campaign’s shoddy housing, which was prone to leaks, rot, and other major structural problems, after years of criticism from Black residents in New Orleans’s Lower Ninth Ward for the way his organization has materially wrecked their lives.

In the years since the profile and the antecedent divorce, Jolie has continued to struggle to find her audience. Her 2021 films — the muscular action-drama Those Who Wish Me Dead and the tepid Marvel epic Eternals — failed to capture the imagination of viewers or critics. In many ways, she is coasting on residual star power, seemingly ambivalent about acting and more interested in directorial efforts. She has been far more guarded about her life in recent years, complicating audiences’ ability to project and connect. The most resonant image she’s committed to screen of late is bound up in her single motherhood: her line dancing on TikTok while dropping her daughter Zahara off at Spelman for the new school year.

Pitt hasn’t been seen publicly with his children since the divorce. Meanwhile, his power as a producer and actor has only become further enshrined. He won his first acting Oscar for Once Upon a Time in Hollywood … in 2020. This year, he stars in Damien Chazelle’s Jazz Age drama, Babylon, as a megastar inspired by the likes of John Gilbert and Clark Gable, and he’s a producer on three films: Women Talking, the Sarah Polley–helmed adaptation about women reckoning with the aftermath of assaults; Blonde, Andrew Dominik’s divisive, fictional take on the life of mid-century icon Marilyn Monroe; and She Said, the ripped-from-the-headlines newsroom drama detailing how two New York Times reporters wrote the story that took down Harvey Weinstein. (Pitt himself has worked with Weinstein on two films; Jolie, who had been assaulted by the producer, said in a 2021 Guardian profile, “I never associated or worked with him again. It was hard for me when Brad did.”) In recent months, Pitt has upped his press game. He’s been on the cover of Billboard illuminating his love of art by reestablishing a recording studio at Miraval and in the Financial Times flanked by friends, Los Angeles–based artist Thomas Houseago and musician Nick Cave, talking about using art to heal. He’s lent his image to a variety of pursuits that reflect a more tender masculinity, including a new skin-care line (which uses ingredients from the Miraval vineyard). In June, he played the role of the chummy ex you can still be friends with in a Goop interview by his onetime fiancée Gwyneth Paltrow to market his new cashmere-clothing business. In it, he spoke with soft reverence for Paltrow’s late father.

For Pitt, the abuse allegations, despite their severity and growing conversations about them online, have yet to make a dent. Meanwhile, people are already questioning Jolie’s motives, as NBC News discovered after reviewing hundreds of online comments about the case on YouTube, TikTok, and Twitter expressing skepticism about her accusations. Perhaps this is what happens when a star known primarily for her private life actually becomes private: Other people set the narrative for you.

It’s hard not to notice how the current moment is replaying early images we associate with Brangelina — Jolie as the bad influence, Pitt as the innocent charmer caught in the drama. During his awards campaign for Once Upon a Time in Hollywood … , Pitt tapped into one of the most intoxicating powers in Hollywood’s arsenal: nostalgia. Throughout, he was gregarious, light on his feet, and as charismatic as ever, giving speeches so smooth people wondered if he had writers. Then, at the 2020 Screen Actors Guild Awards, he reconnected with Aniston, surrounded by the cameras and flashing bulbs of a hungry public. The exes beamed with approval when they won their respective awards. Photographers captured a reunion Vogue would deem “tender”; backstage, they smiled giddily at each other as he held his statuette, both of them in profile. But it’s another image of them that truly cinches the success of his campaign, not only for his Oscar win but for the public’s heart: Pitt in stark profile, Aniston with her back to the camera, walking away from him but with her hand still on his chest. He’s holding her there. It’s a fantasy of the man who did the work.

Saturday, May 31, 2014










What works and what doesn't work in Angelina Jolie's new take on 'Sleeping Beauty'

Critics weren't necessarily impressed, but based on "Maleficent's" strong debut this weekend audiences are. Moviegoers have already scored the film an "A" Cinemascore rating and its destroyed Seth MacFarlane's "A Million Ways to Die in the Old West" at the box office. Chalk up the success to Angelina Jolie's enduring star power and audiences craving a fantastical escape that doesn't involve superheroes.
The live action re-telling of the classic "Sleeping Beauty" story features Jolie as the title character, a villain who may not be as evil as we all have previously been led to believe.  Jolie has earned raves, but her co-stars and director Robert Stromberg?  That's up for debate.   

Check out HitFix's best and worst of "Maleficent" (with photos) in the gallery at the site

Write-ups only below

Worst: What's up with Maleficent's powers?

Was I the only one with no clue what Maleficent could or couldn't do with her magic? I get the flying thing and then she was able to take down whole armies by controlling the trees and bushes and all of that. And everybody was terrified of her, because she seemed capable of conquering the whole world. Then she gets de-winged and it limits her ability to fly, but apparently nothing else? And then we find out that iron can hurt her. But how much, exactly, does it hurt her? Like it burns a little, but doesn't hold her back? Because what's the point of trapping her in an iron net if she can still turn her useless sidekick into a FREAKING DRAGON? And what's the point of making a freaking dragon, if he's such a piddly little dragon?
- Daniel Fienberg

Best: Angelina Jolie as reluctant mother bear

While plenty of people are fixating in the de-winging of Maleficent, I walked out of the theater with a much lighter takeaway. To me, this was really a love story about an open-hearted little kid wearing down a crusty, hate-filled villain and the mother-child relationship, though not biological, that blossoms between them. It could have played sappy sweet, but Jolie never once rolled her eyes or sighed dramatically before showing her mushy underbelly -- it's a more subtle wearing down of the rock that has become her heart, and when she finally realizes the horror of what she's done, her heartbreak is crushing. Yes, we could see the kiss coming from a mile away -- but that didn't make it any less moving.
- Liane Bonin Starr

Worst: Fairy Underemployment

You hate to see a fantastic Oscar nominee go underutilized, particularly in a splashy watercolor blockbuster like "Maleficent." Imelda Staunton, who gave perhaps the best losing Best Actress-nominated performance of the past decade in "Vera Drake," is reduced to a few moments of sputtering alongside fellow fairies Juno Temple and Lesley Manville here. Though the fairies are tasked with raising Aurora, their incompetence is so obvious that the movie quickly discards them in favor of Maleficent's maternal arc. We deserved more of Staunton's slightly daffy quaintness -- in this movie and at most other times too.
- Louis Virtel

Worst: Shartlo Copley’s complete miscasting as King Stefan

To be fair, it’s not just Copley’s Stefan, Michael Higgins, who plays Young Stefan, also seems to struggle with his poorly written part. There is not one moment when Copley, best known for his role in “District 9,” is believable as a fairytale prince or a vicious villain. It’s partly because the South African affects the world’s worst and distracting accent: sometimes he sounds Irish, other times British. Plus, he and Jolie have zero chemistry. So little, in fact, that while we can understand her wrath after he clips her wings, any thought that her actions come from being a woman scorned in love seem laughable.
- Melinda Newman


Best: The Raven

I might have been the only person rooting for Diaval to turn back into a raven, but one of the more charming performances from the secondary characters came from an animated little bird. As befits a Disney property, the animals are always watchable, and this raven creation coos, puffs its chest, looks reasonably like a real bird and does possibly a better acting job than poor Sam Riley. We know the Raven has fallen for Aurora before the human version ever clues us in, for better or for worse.
- Liane Bonin Starr

Worst: What were Diaval and Sam Riley adding, exactly?

In "Sleeping Beauty," Diablo is Maleficent's wicked sidekick, an unquestioning force of raven-shaped evil. In "Maleficent," Diablo has become Diaval and he is... What, exactly? He can become a dragon and several other creatures. But is he good? Evil? Does he have any motivations at all? And what, exactly, is Riley portraying here? Is it just a man who finds it annoying and boring to be a man rather than a raven? Riley's a decent actor. Somebody needed to give Diaval some characteristics. He needs to be funnier. Or more heroic. Or to have even the tiniest of character arcs? Anything, really.
- Daniel Fienberg

Best: The handsome prince really doesn't matter, thank God

Sure, Prince Phillip is cute as a button and shows up when we expect him to show up, but ultimately, he doesn't matter much -- and that's more than fine. While Aurora is a bit more of a plot device than a real character, she also demonstrates some moxie in freeing Maleficent's wings so that her "fairy godmother" can be her true, powerful self. Just as she's never had a mother -- those ridiculous fairies don't count -- Maleficent has never had a daughter, and once the lies are stripped away this is a relationship that warrants more time and nurturing. Aurora is just sixteen, so let her have some time to frolic in the moors and play with the weird little creatures she finds there. Phillip can wait. Or not.
- Liane Bonin Starr

Best: It's a bracing antidote to princess mythology

Any mother of little girls knows the heartbreak of the relatively recent trend toward all things princess. Before they're old enough to see the movies, little girls are buying into the trappings of Disney princesses -- the tiaras, the gowns, the overly-embellished shoes. It's the very stuff that limits girls in the way it limited real princesses and corseted women of eras past -- they don't want to get dirty, climb trees, or explore for fear or tearing their precious finery. It's a gold mine for Disney but horrifying to mothers who don't want their kids to mindlessly sing about wishing for their prince to come, who want their girls to stick up for themselves and not be passive within their own lives. Recent years have seen a reversal, yes, but it's going to take a lot of revisionist movies about powerful women like this one to grab little girls' attention away from what's certainly the most toxic messaging little girls can get, and one that we've become so used to seeing we hardly notice it anymore -- that a woman's life is meaningless without a man to save or love them.
- Liane Bonin Starr

Worst: Maleficient’s rise to power in leather pants

As Maleficent rises victorious from her epic battle with Stefan and his minions and regains her wings, she arises clad in tight black leather pants, silhouetted so that her thigh gap is beautifully illuminated. Nowhere in the movie’s preceding 90 minutes has she won leather pants— an awesome leather cape, yes— but it feels like all of a sudden Lara Croft showed up to save the day. Maybe Disney felt it needed to throw in a reward to all the dads who were sitting through the movie with their kids.
- Melinda Newman


Worst: The sub-"Frozen" kiss twist

It's always a good idea to shake up the nauseating prince/damsel trope, but "Maleficent"s climactic twist on the "Sleeping Beauty" kiss -- where it's Maleficent's kiss, not the prince's, that boasts the true love necessary to wake Aurora -- is telegraphed so early on that it feels obligatory by the time we get to it. One problem is that our prince is a cipher (with gorgeous Kristy McNichol hair, to be fair) in a minor role. We just aren't betting on him to save anybody. But worse, the kiss happens to be the same twist from "Frozen" and, earlier, "Once Upon a Time." I can appreciate the empowering sentiment, but as a thrilling climax it doesn't deliver. And did I mention that Aurora is only asleep for about six minutes?
- Louis Virtel


Best: Lack of annoying comic relief

Yes, the fairy godmothers are a bit bumbling and meandering and other than Juno Temple Fairy's somewhat disturbing June Temple-implied sexiness, they don't provide much of anything. But at least their presence isn't overbearing. And it's notable that for all of the potentially marketable woodland creatures in the Moors, none of them especially overstay their welcome or are there only to sell creatures at the Disney Store. So none of them burp. None of them fart. None of them clown around like Olaf in "Frozen" like rejects from some sort of Sidekicks Minstrel Show. Of course, for some viewers, that'll be a "worst." If you want to spend time with belching, flatulating ogres and dwarfs and pixies, "Maleficent" isn't the movie for you.
- Daniel Fienberg


Worst: Darkness, darkness everywhere

For unfathomable reasons, film descends into such darkness (literal, not figuratively) that during the 3D screening I attended, it was almost impossible to make out what was happening on screen, especially during the final battle for Sleeping Beauty. As Maleficent and her dragon and Stefan and his footmen battle it out, it’s so dark in the castle that following the action is futile. Conversely, director Robert Stromberg, who is also a production designer, creates a detailed, magical fantasy world for Maleficent and her fellow fairies in The Moors.
- Melinda Newman





Maleficent did pretty well at the box office this past weekend, bringing in $69.4 million: one of the best openings of the year, and Angelina Jolie's biggest opening weekend ever. A great start, then … but is it a great movie? Opinions differ: Audiences were enamored enough to give the movie a Cinemascore grade of A, but critics were more mixed, as evidenced by Maleficent's 52 percent fresh rating at Rotten Tomatoes. No matter how you feel about the movie, though, can we all agree that these six things might have improved it? (Spoilers follow, so get out now if you've yet to see the film.)

A longer slumber

Aurora's doomed sleep is the thing the entire movie has been building towards, a fate she cannot escape sprung from a curse that even the regretful Maleficent is unable to break. It ought to carry more weight than anything in the movie … and yet, it lasts about as long as a cat nap. The notion that Maleficent's kiss is the one to break Aurora's spell is a clever one — albeit a twist that Frozen got to first — but Maleficent's guilt would have been a whole lot more resonant if Aurora had slept longer than the length of a scene. Why the rush to wake her up?

Smarter lines

Maleficent cuts a striking figure with those dramatic horns and sharp cheekbones, but once she opens her mouth, the spell is broken. This is through no fault of Angelina Jolie's, an actress who can imbue any line reading with verve and passion, and should have been given better things to say by writer Linda Woolverton. Can you recall a single piece of dialogue from the film other than Jolie's juicy reading of "Well, well," which became the cornerstone of the film's marketing campaign? Here, for example, is the banal exchange Maleficent has with Aurora when the two women finally meet:
Aurora: Don't be afraid.
Maleficent: I'm not afraid.
Aurora: Then come out.
Maleficent: Then you'll be afraid.
Shakespeare, it ain't.

More malevolence from Maleficent

We understand that this is a revisionist retelling, and that Disney isn't going to spend upwards of $200 million on a movie whose protagonist remains a murderous representation of pure evil. Still, couldn't Maleficent's villainess phase have lasted longer? She gets one scene of pure wickedness — the baby-cursing scene in the castle, yanked straight from the original animated film — and otherwise spends most of her screen time compromised by doubt and an all-too-apparent heart. To borrow a turn of phrase from Mae West: When Angelina Jolie is good, she's very good, but when she's bad, she's better. Let her be wicked, full stop!

A different king

District 9 star Sharlto Copley is talented and a little bit unhinged, but from the moment he first speaks in Maleficent — and that reedy, high-pitched voice comes out — it's clear that he's been miscast as King Stefan. To be fair, it's not easy to cast a man who can stand up to Angelina Jolie onscreen, but Copley comes off like he's looking for the exits. The two of them together just didn't work.

A stronger visual sensibility

A lot of money was spent on Maleficent's look, but first-time director Robert Stromberg never managed to frame his shots in an interesting way, often just plopping Jolie in the center of the frame and shooting the whole big endeavor in close-up. Snow White and the Huntsman was not much better than this film — and it, too, was helmed by a first-time director — but there's no knocking its striking images. Stromberg got this gig because of his visual-effects background, so it's surprising that Maleficent's visuals feel so indifferently composed.

Better fairies

Whaaaaat was up with those freaking fairies? Stromberg hired three of the best British actresses around — Imelda Staunton, Lesley Manville, and Juno Temple — but gave them nothing to play besides idiocy. It's bad enough that they spend most of the film flying around with super-deformed motion-capture bodies, but it's worse that the fairies' biggest moment comes when they get in a flour fight, a sequence that has none of the ingenuity of the fairies' big montage in Sleeping Beauty. What does it say when your movie is more juvenile than the animated film that inspired it?



Friday, November 30, 2012

Vulture


Another good Awards prognosticator, Kyle Buchanan of NYMag's Vulture

Oscar Futures: Is Les Miserables a Game-Changer?



Every week between now and January 10, when the nominations are announced, movies and stars will help themselves — or sometimes, hurt themselves — in the Oscar race. Vulture's Oscar Futures will listen for insider gossip, comb the blogs, and out-and-out guess when necessary to track who's up, who's down, and who's currently leading the race for a coveted nomination.

You can check out the chart at Vulture


Best Picture

Les Miserables. It finally screened last weekend, and yup, this sure to be monster hit is our new front-runner. It does have its detractors, and not everybody is going to be in the tank for a super-long, sung-through musical, but those non-fans will be split among more sober competitors like Argo and Lincoln, leaving Les Miz as the field's ginormous epic of choice.

Zero Dark Thirty. Also UP this week — though perhaps not as high up as the emotional Les Miz — is Kathryn Bigelow's strong procedural thriller about the hunt for Osama bin Laden. Critics are falling for this one in a big way, and year-end laurels will certainly help boost its case for a Best Picture nod.
Current Predix: Amour; Argo; Beasts of the Southern Wild; Les Miserables; Life of Pi; Lincoln; Silver Linings Playbook; Zero Dark Thirty
 
Best Director

Kathryn Bigelow (Zero Dark Thirty). Guess who's back? But Bigelow's ascendance means someone must fall out of this category, and Ben Affleck, Steven Spielberg, and Tom Hooper are already absolute locks … aren't they?

David O. Russell (Silver Linings Playbook). Silver Linings has been compared to As Good As It Gets, another comedy that managed a Best Picture nomination and a Best Actress winner … and yet, remember that James L. Brooks couldn't crack the Best Director category that year. There is new buzz that in an increasingly crowded field of Big Movies, Russell may find himself the odd man out.
Current Predix: Ben Affleck (Argo); Kathryn Bigelow (Zero Dark Thirty); Tom Hooper (Les Miserables); Ang Lee (Life of Pi); Steven Spielberg (Lincoln)
Best Actor

Hugh Jackman (Les Miserables). Jackman really delivers here in a role that asks more of him than any he's tackled so far. It's such a strong, arduous, leave-it-all-on-the-screen performance that he's got to be considered a real threat here now.

Jamie Foxx (Django Unchained). Django will start screening for guild audiences this weekend, though we've spoken to some sources who've already seen it … and they whisper that the major awards play here is DiCaprio in Supporting, not Foxx in lead (though he's said to be solid).
Current Predix: Daniel Day-Lewis (Lincoln); John Hawkes (The Sessions); Hugh Jackman (Les Miserables); Joaquin Phoenix (The Master); Denzel Washington (Flight)
Best Actress

Jessica Chastain (Zero Dark Thirty). This motherfucker came on strong after Zero screened last weekend. Chastain gets to be tenacious, she gets to curse, and she gets to cry. If her character had some more backstory to play, it'd be the sort of performance that wins Oscars, but certainly, she's nipping now at Jennifer Lawrence's heels.

Helen Mirren (Hitchcock). Hitchcock underperformed expectations in limited release and suffered through some high-profile pans. Exit Mirren, enter Chastain?
Current Predix: Jessica Chastain (Zero Dark Thirty); Marion Cotillard (Rust and Bone); Jennifer Lawrence (Silver Linings Playbook); Emmanuelle Riva (Amour); Quvenzhane Wallis (Beasts of the Southern Wild)
Best Supporting Actor

Eddie Redmayne (Les Miserables). There's new talk of Redmayne stealing into this category as the romantic Les Miz hero Marius, and his big number, "Empty Chairs and Empty Tables," has had audiences applauding.

Russell Crowe (Les Miserables). Redmayne will face some competition from his co-star Crowe, whose singing voice (more rock than opera) is already proving contentious among the Les Miz faithful. Still, even if he's not the standout in this jam-packed cast, Crowe necessarily provides an anchoring screen presence.
Current Predix: Alan Arkin (Argo); Robert De Niro (Silver Linings Playbook); Leonardo DiCaprio (Django Unchained); Philip Seymour Hoffman (The Master); Tommy Lee Jones (Lincoln)
Best Supporting Actress

Anne Hathaway (Les Miserables). It's over.

Jennifer Ehle (Zero Dark Thirty). There was some buzz on this supporting performance, especially after Ehle's vital work in last year's Contagion, but we're not sure there's enough here to compete with the showy roles that are certain to be nominated.
Current Predix: Amy Adams (The Master); Samantha Barks (Les Miserables); Sally Field (Lincoln); Anne Hathaway (Les Miserables); Helen Hunt (The Sessions)

Monday, July 23, 2012

100 Most Valuable Stars








100 Most Valuable Stars

1.

Robert Downey Jr


The critically lauded talent finds sobriety, followed by superheroic success.

 I think every movie I ever do is going to be one of the three biggest movies ever, and it finally happened," Robert Downey Jr. bragged this summer during his Comic-Con victory lap. Just goes to show you, there’s power in positive thinking: Nearly unhireable a decade ago, this year Downey helped power The Avengers to that record-busting billion-and-a-half worldwide gross and ended up in the very top spot on our Most Valuable Stars list. Since his breakout performance in 2008’s Iron Man, Downey has made only one misstep (2009’s underperforming The Soloist) and has managed to deliver seven huge hits. Three of them put him in the Iron Man armor, sure, but Downey’s got another franchise, Sherlock Holmes, which grosses more than half a billion worldwide with each installment, and his comic turns in Tropic Thunder and Due Date both crossed the $100 million mark domestically.

It helps that Downey is so like his most famous character that Iron Man 3 director Shane Black says, "He IS Tony Stark"; audiences clearly can’t get enough of either. Sober, savvy, and versatile (so much so that only Downey could pull off the part of an Aussie actor donning blackface in Tropic Thunder and snag an Oscar nomination for it), Downey’s engineered the biggest comeback that modern Hollywood’s ever seen, going from drug-addict joke to blockbuster king. Let that be a lesson to some of this list’s more scandal-ridden subjects: There’s always a second (or third, or fourth) act to be had, if you’ve got the talent to pull it off.


Domestic Box Office $187,000,000
Overseas Box Office $267,000,000
Studio Value 9
Likeability 63%
Oscars 2 noms
Critics' Score 61
Magazine Covers 12
Tabloid Value 6
2.

Will Smith



The most reliable worldwide moneymaker of the last twenty years proves himself after a long absence.

Will Smith has never won an Oscar, but he’s the definitive Hollywood omni-star — an international box-office love object whose attachment to any project all but guarantees that it’ll get made and be a hit. There’s no mystery about this: Smith’s twenty years’ worth of films, including such galactic smashes as Bad Boys, Independence Day, and Men in Black, have grossed more than $6 billion worldwide. He’s got a safe cushion from which to tweak his formula, whether mixing action with melancholy in I Am Legend; slurring a drunken, misanthropic superhero in Hancock; or playing a give-until-it-hurts organ donor in the quizzical 2008 drama Seven Pounds, the ending of which earned snickers, but the film still took in $168.1 million worldwide.

He’s only made one movie in almost four years, which is the main reason he doesn’t top this list. Instead, he’s been busy building up the next generation of super-Smiths, setting up son Jaden in the hit Karate Kid remake and foisting his adorable daughter, Willow, on audiences with "Whip My Hair" and Annie. But when he decided to return with MiB3, audiences welcomed him back. While the $174.9 million U.S. gross was the lowest of the trilogy, internationally it has taken in $436.6 million, his highest take ever. If any doubts linger — did MiB3 drop because the franchise is too old or because he stayed away too long? — his next test is the sci-fi opus After Earth. But if anybody can turn an M. Night Shyamalan movie into a hit, it’s Will Smith.

Domestic Box Office $201,000,000
Overseas Box Office $329,000,000
Studio Value 9
Likeability 77%
Oscars 2 noms
Critics' Score 53.5
Magazine Covers 4
Tabloid Value 6


3.

Johnny Depp



Once an outsider, his scene-stealing characters made him an international phenomenon.  

Johnny Depp rose to fame as an almost reluctant leading man, surfing the outer edges of Hollywood and testing his versatility with a range of roles from the bizarre (Edward Scissorhands, Fear and Loathing in Las Vegas) to the romantic (Don Juan DeMarco, Chocolat), with a couple of crime dramas thrown in for variety (Donnie Brasco, Blow). These days, though, those early outings seem like the liner notes of a stellar career, trumped by his Keith Richards-inspired turn as Captain Jack Sparrow in Disney’s mammoth Pirates of the Caribbean franchise, which has earned more than $4 billion for Disney and a reported $300 million for Depp, enough for the actor to acquire an island. (He’s flirting with a fifth installment, of course.)

There’s also his fruitful eight-film collaboration with director Tim Burton: Their highest-grossing flick, Alice in Wonderland, topped the billion-dollar mark, though the pair’s latest outing, Dark Shadows, failed to gross $100 million, suggesting audiences may be tiring of their fantastical shtick, and the disappointing domestic grosses for The Rum Diary and The Tourist suggest that he’s not invulnerable. Still, the studios awarded Depp top marks for value, just one of a handful of A-list actors to reach that number (Tom Cruise, Robert Downey Jr., Denzel Washington, and Will Smith are the others). After a recent high-profile split from longtime partner Vanessa Paradis, the normally private Depp returned to the tabloids, and he should also expect increased media scrutiny after he was controversially cast as Tonto in Gore Verbinski’s The Lone Ranger.

Domestic Box Office $76,900,000
Overseas Box Office $157,000,000
Studio Value 9
Likeability 71%
Oscars 3 noms
Critics' Score 53
Magazine Covers 18
Tabloid Value 7



4.

Denzel Washington



Consistency, thy name is Denzel.

Denzel Washington may not get the hype of flashy stars like Robert Downey Jr. and Johnny Depp, but there’s a reason that he scored so high on this list: As Moneyball taught us last year, the most important thing is to get on base, and Washington is the master of hitting solid doubles and triples at every at bat.

All but one of his last ten movies (2007’s smaller, Oscar-baity The Great Debaters) has grossed more than $50 million, branding him one of the most dependable choices a studio can make. If "opening" a movie on its first weekend is still the surest sign of star power, Washington can guarantee you something more than $20 million every time, and his most recent action vehicle, Safe House, opened to $40 million. (And though Washington’s often paired with a younger up-and-comer like Ryan Reynolds or Chris Pine, box-office pundits give him the lion’s share of credit when his movies open well.) Not bad for a 57-year-old leading man!

The two-time Oscar winner has the promising Robert Zemeckis drama Flight on tap for awards season this year; let’s hope that after winning the Tony for Fences in 2010, Washington’s ready to set aside those lucrative explosions for a while in order to show off some dramatic firepower.

Domestic Box Office $88,200,000
Overseas Box Office $84,700,000
Studio Value 9
Likeability 78%
Oscars 2 wins, 3 noms
Critics' Score 60
Magazine Covers 2
Tabloid Value 2









5.

Brad Pitt













The Not-Just-a-Pretty-Face

The respected actor-producer saturates the tabloids, to little consequence. 


One of the most recognizable names — and most photographed faces — in the entertainment industry, Brad Pitt spent his mid-40s largely eschewing his "worldwide sex symbol" status with a series of less-predictable leading roles in films like The Curious Case of Benjamin Button (in which he ages backwards), the Coen Brothers’ Burn After Reading (in which he plays a vapid gym-head), and Terrence Malick’s The Tree of Life (we’re still trying to figure out what that one was about). And since being really, really good-looking (eighteen magazine covers in five years!), starring in international blockbusters (Pitt’s films have earned a cumulative $1 billion internationally in the last five years alone), and dating some of the most coveted women in the world doesn’t seem to be enough for the underachiever, Brad Pitt also runs Plan B Entertainment, whose recent productions include the Oscar-nominated The Departed and Moneyball (in which Pitt also starred).

Though he hasn’t taken home a gold statue himself, Pitt just came off a recent staggering run of back-to-back-to-back-to-back Best Picture nominees. Not bad for a man responsible for virtually half of all tabloid coverage alongside partner Angelina Jolie. Now with six kids in tow, the soon-to-be Mr. Jolie recently premiered his new crime drama Killing Them Softly at Cannes and will then be seen in the troubled 2013 postapocalyptic zombie flick World War Z.

Domestic Box Office $75,600,000
Overseas Box Office $164,000,000
Studio Value 8
Likeability 66%
Oscars 3 noms
Critics' Score 68
Magazine Covers 18
Tabloid Value 10






6.

Matt Damon



When he’s in a film, people know there’s something interesting going on.  

Much like the other sides of the Oceans 11 triangle, George Clooney and Brad Pitt, Matt Damon resists all temptations to sell out and invariably makes the interesting choice: When you see his face in an ad, you know that the project isn’t going to be an average example of that genre, just as the Bourne movies weren’t mere actioners and True Grit wasn’t just a western. Next year’s Elysium, directed by District 9’s allegory-prone Neill Blomkamp, promises to be anything but generic sci-fi, and then there’s the slated HBO Liberace biopic Behind the Candelabra (in which he plays the young lover of Michael Douglas’s pianist).

With Damon’s presence as its own meaningful imprimatur, he’s managed to bring some increasingly rare adult films to a surprisingly high gross, hence his high studio rating: "surprising" because his targeted grown-up, discerning audience doesn’t rush out to an opening weekend. As a result, his mid-price films are often dismissed as underperformers when they don’t debut strong — then a year later, you look up to see that We Bought a Zoo, roundly considered one of last Christmas’s duds, grossed $75.6 million in the U.S. Nobody paid much attention to the relatively low-tech Adjustment Bureau at the time (That’s the hat movie, right?), but it wound up with $62.5 million.

An ardent activist, he’s cognizant that his serious films and causes threaten to paint him as a dour personality, so he’s quick to preempt that by popping up in Jimmy Kimmel skits and SNL digital shorts. Say his name and while some people will think of his work with Haiti, many more will start humming, "I’m fucking Matt Damon."


Domestic Box Office $60,600,000
Overseas Box Office $62,600,000
Studio Value 8
Likeability 72%
Oscars 1 win, 2 noms
Critics' Score 63
Magazine Covers 11
Tabloid Value 6
7.

Clint Eastwood



At 82, he’s the rare star who fans still want to see.  

Eastwood comes in at number eight on Vulture’s list, to which some of you may be shouting, "What is this, 1977’s Most Valuable Stars?" To those doubters, let us point you to the one movie that Eastwood starred in during our five-year window: 2008’s Gran Torino. At age 78, he was the only recognizable star in the film, playing an aged version of his iconic squinting vigilante, and it grossed $270 million worldwide.

Eastwood’s on-camera appearances have slowed down, even as he continues to direct a movie a year and be recognized as one of America’s great auteurs, but Gran Torino showed just how much more powerful his face is than just his name in the credits: Only one of his eight films since 2003’s Mystic River has made more than $40 million, and it was 2004’s Million Dollar Baby, the only other movie he starred in.

Studios rate him near the top of their scale, and his likability score is second only to Sandra Bullock. In September, at 82, he’ll star as Amy Adams’s nearly-blind baseball-scout father (presumably a gruff one) in Trouble With the Curve, directed by his Malpaso Productions partner and long-time first assistant director Robert Lorenz. Unlike past icons like John Wayne, Eastwood has never shied away from showing how age has changed the man his longtime fans remember from the spaghetti westerns. By not trying to be stuck in an era, he’s made his audience want to stick with him.


Domestic Box Office $148,000,000
Overseas Box Office $122,000,000
Studio Value 8
Likeability 79%
Oscars 4 wins, 6 noms
Critics' Score 72
Magazine Covers 1
Tabloid Value 2






 

 

 

 

 

 Angelina Jolie 8.


Mrs. Hollywood

A former wild child spreads her grown-up talents around to acting, directing, and activism.

 8. In addition to her duties as the world’s most famous celebrity, Angelina Jolie is also occasionally called upon to open a movie — which she’s perfectly capable of. She’s the daughter of Jon Voight, the former wife of Billy Bob Thornton, a world-saving humanitarian, a perennial Most Beautiful Person, the fastest-growing private adoption agency in North America, and the live-in mother of Brad Pitt’s children, which means that few of her moves go unnoticed by gossip magazines.
But her box-office history will show that she’s also pretty good at choosing her work: Jolie stands alone among actresses whose name guarantees a solid first weekend for a large-budget action movie. And her one-for-them (2005’s Mr. & Mrs. Smith, 2008’s Wanted, 2010’s Salt), one-for-me (2007’s A Mighty Heart, 2008’s Changeling) approach has helped her weather the occasional one-for-nobody (2010’s The Tourist, which was the butt of Ricky Gervais jokes domestically, even if it eventually earned a nice foreign tally). That Oscar she won for 1999’s Girl, Interrupted means she can dabble in prestige (like last year’s In the Land of Blood and Honey, her directorial debut) without it seeming like a desperate bid for take-me-seriously awards attention. Next on her schedule is Disney’s Maleficent, a $170 million live-action version of the Sleeping Beauty story told from the villain’s perspective, and if there’s anyone who can enliven the already-crowded big-budget fairy-tale genre, it’s Angelina in horns.

Domestic Box Office $67,600,000
Overseas Box Office $175,000,000
Studio Value 8
Likeability 50%
Oscars 1 win, 1 nom
Critics' Score 64
Magazine Covers 13
Tabloid Value 10
Domestic Box Office, Overseas Box Office, and Critics' Score are weighted medians. All data except Oscars taken from 2007-present. Read about our scientific rankings.

9.

Meryl Streep



Entering her fourth decade of being America’s greatest living actress.  

It’s a common complaint that there are no roles for actresses of a certain age. This is because a) there are not many written, and b) those that are all seem to go to Meryl Streep. Yet, who could begrudge her? Now entering her fourth decade of being dubbed "the greatest living actress," she is the beloved grand dame of Hollywood, with everyone still rooting for her at the Oscars even though we all know that, with three, she has plenty, but it’s so entertaining to watch her gasp and fumble her glasses and act like it all still affects her after all the years of plaudits. And that’s part of her charm: always looking like she’s having fun.

In the eighties, she dove into the most wrenching material, but now she seems driven by what she will enjoy (one pictures her choosing movies like Julia Child would go grocery shopping: a little of this, oh my, that would be good today...). What bigger fuck-you is there to anyone who might think of her as a precious actor than clearly having a ball doing Mamma Mia!? Or giggling and flirting her way through Nancy Meyers’s It’s Complicated? She was better than them both, but she didn’t act like it, and audiences flocked to them, with Mamma Mia! grossing an astounding $609.8 million worldwide. She has not given up on serious drama, winning an Oscar for last year’s The Iron Lady, but before taking on the Pulitzer Prize-winning August: Osage County, she’ll appear in the August marriage comedy Hope Springs. It probably won’t get her an Oscar, but she’ll make it more fun than sex therapy with Tommy Lee Jones should be.

Domestic Box Office $31,700,000
Overseas Box Office $41,800,000
Studio Value 8
Likeability 69%
Oscars 3 wins, 14 noms
Critics' Score 54.5
Magazine Covers 4
Tabloid Value 3
10.

George Clooney



A media darling who’s too rich to care about blockbusters.  

George Clooney is a movie star. And not just any movie star: He’s one of the biggest the town has to offer, despite a dearth of blockbuster breakouts on his resume. Still, that doesn’t seem to bother him too much, nor does it bother studios. He’s the sort of actor who recalls Hollywood’s golden age, and he prefers to be picky with material, mixing up his resume with unique choices like Syriana and Coen Brothers films rather than always reaching for the sure thing. And though he had a run of weaker films a few years back (we’re looking at you, Leatherheads and The Men Who Stare at Goats), he’s the rare star who can power dramas like The Descendants, Up in the Air, and The Ides of March to success at home and abroad.

Yes, his biggest hits remain the Ocean’s franchise and a turn as Bruce Wayne in Batman & Robin that he’d rather disavow, but Clooney has got a lot of Academy cred as an actor-producer-director: seven Oscar nominations and one win for his supporting work in Syriana. He somehow manages to keep himself unsullied by the tabloids despite his swinging-door relationship status and instead draws press attention where he wants it, spotlighting top-tier causes like Haiti and the Sudan. Up next, he teams with Sandra Bullock for Alfonso Cuaron’s Gravity, and he’ll also produce the film adaptation of the Tony- and Pulitzer-winning August: Osage County, starring Meryl Streep and Julia Roberts.


Domestic Box Office $49,000,000
Overseas Box Office $44,000,000
Studio Value 7
Likeability 69%
Oscars 1 win, 6 noms
Critics' Score 63
Magazine Covers 13
Tabloid Value 7
11.

Sandra Bullock



A comedy queen with broad appeal and business savvy.

 It feels like Sandra Bullock has turned a corner in her career, even if she’s yet to fully make good on it. The comedy queen surprised in 2009 when she powered The Proposal to a then-career-best $163 million... and trumped that just a few months later when The Blind Side grossed a staggering $255 million and earned her an Oscar for Best Actress. Yes, Extremely Loud and Incredibly Close came along last year to give Bullock two back-to-back films nominated for Best Picture — something no one could have foreseen back in her Two Weeks Notice/Miss Congeniality 2 days — but it hardly felt like Bullock cashing in her new capital.

Instead, it feels like 2013 will be the year that she truly tests her newfound mettle: In addition to starring almost single-handedly in Alfonso Cuaron’s innovative sci-fi film Gravity, she’ll be seen in a big ol’ comedy with Melissa McCarthy, this one manned by Bridesmaids helmer Paul Feig instead of Bullock’s usual list of anonymous rom-com directors. Will she still have that shine four years after the biggest year of her life? We think audiences will cut her some slack for taking time off to deal with personal matters (including a messy divorce and a newly adopted son), and the general public seems to agree, since they handed Bullock the highest likeability score on this entire list.


Domestic Box Office $47,900,000
Overseas Box Office $36,300,000
Studio Value 8
Likeability 84%
Oscars 1 win
Critics' Score 46
Magazine Covers 14
Tabloid Value 8
12.

Mark Wahlberg



He’s never showy, but always dependable, whether in an edgy drama or trading bong hits with a teddy bear.


Mark Wahlberg is the kind of actor who you think is underrated until you realize that everyone in Hollywood rates him just fine. Martin Scorsese, Peter Jackson, David O. Russell, and more all want to work with him; he always brings unexpected intelligence to his cops, mooks, thieves, and thugs; and he’s been nominated for two Oscars. He just seems underrated because even as he’s so dependably great, he’s always happy to let someone else get a little more glory in a showier part, stepping back to let Christian Bale loudly self-destruct in The Fighter and be the straight(er) man to Will Ferrell in The Other Guys or a giant teddy bear in Ted.

Because he’s not a showboat, audiences trust him (our studio panel rate him a high eight), and he never gets blamed for his grimace-y failures, like The Lovely Bones and The Happening. (Hell, nobody even held him responsible when Entourage turned into a punch line, and that was his life story.) He deftly trades off comedies and dramas and has high likability for being able to laugh at himself — embracing Andy Samberg’s SNL impression — and in real life, coming off as a family man who is still a Southie goofball at haht. But this image as a slightly dopey townie belies his career savvy; he’s a strong producer (Boardwalk Empire) and single-mindedly makes great projects happen for himself, whether The Fighter or next year’s promising Russell Crowe partnership Broken City.


Domestic Box Office $64,500,000
Overseas Box Office $44,700,000
Studio Value 8
Likeability 71%
Oscars 2 noms
Critics' Score 53
Magazine Covers 5
Tabloid Value 4
13.

Leonardo DiCaprio



The former teen heartthrob matured into an actor who finds a director and sticks with him.

 It’s been fifteen years since Leonardo DiCaprio stowed away on Titanic, but audiences refuse to let go. That blockbuster made him a heartthrob and superstar at 22, but DiCaprio seemed allergic to the status even back then, zeroing in on filmmakers who would help give his career some critical credibility. After making films with Woody Allen (Celebrity) and Danny Boyle (The Beach), DiCaprio forged a crucial partnership with Martin Scorsese that earned him an Oscar nomination (for The Aviator), his second Best Picture winner (The Departed), and a big fat spring hit (Shutter Island).

DiCaprio is still capable of Titanic-style monster grosses — Christopher Nolan’s mind-bending Inception earned the actor a worldwide gross of $825 million — and his work in Hollywood’s first major international hit won him lasting international appeal, as his five most recent films grossed more outside the U.S. than at home. Coming up, the loyal DiCaprio once again teams with with Baz Luhrmann on a retelling of The Great Gatsby and later with Scorsese on The Wolf of Wall Street, but he’s still willing to take chances for the right director, and will test his audience by playing a villain for the first time, a rotten-toothed racist in Quentin Tarantino's Django Unchained.

Domestic Box Office $39,400,000
Overseas Box Office $75,700,000
Studio Value 8
Likeability 63%
Oscars 3 noms
Critics' Score 63
Magazine Covers 6
Tabloid Value
14.

Daniel Radcliffe



He’ll always be Harry Potter, but this former child actor isn’t a kid anymore.  

Daniel Radcliffe will forever be best-known as the titular wizard in the Harry Potter film franchise, which to date has netted more than $7.7 billion worldwide. Now the kid with the thunderbolt scar has entered a new, more mature phase of his life and career: Beyond a starring role in well-reviewed horror flick The Woman in Black, Radcliffe used the Broadway stage to exhibit his versatility and craft. He stripped naked in Equus and more recently appeared in the revival of the musical How to Succeed in Business Without Really Trying, alongside John Larroquette. (Both roles earned him Drama Desk Award nominations.)

Still, it’s difficult to overstate the impact of Harry Potter on Radcliffe’s career. The rabid fandom associated with the book series and film franchise transferred into continued interest in Radcliffe’s professional and personal life. Even his non-Potter roles have considerable success; The Woman in Black made about $74 million overseas, outperforming its U.S. box office by $20 million. Still, even though the eight Harry Potter films made him an extremely wealthy young man, Radcliffe manages to come off as affable, relatable, and down-to-earth, a hardworking actor who’s more than just a former child Muggle. He’ll next try playing poet Allen Ginsberg in the beatnik murder drama Kill Your Darlings.

Domestic Box Office $294,000,000
Overseas Box Office $640,000,000
Studio Value 5
Likeability 60%
Oscars 0
Critics' Score 68
Magazine Covers 12
Tabloid Value 5
15.

Tom Cruise



He’s one of Hollywood’s biggest actors... if you choose to accept him.

 Tom Cruise was so close to a real, honest-to-goodness comeback: After his audience appeal dipped precipitously in recent years with films like Knight and Day and Valkyrie, he steered Mission: Impossible - Ghost Protocol to mega grosses last winter, earning a career-best (and franchise-best) total of $694 million worldwide. Finally, it seemed like Cruise had put his tabloid troubles behind him and could resume his superstardom.

And then came summer: Not only did Rock of Ages (sold mostly on Cruise’s supporting role) bomb at the box office, but Katie Holmes sprung divorce papers on Cruise and launched a stunning, successful PR offensive against her former husband while Cruise was tied up working on Joseph Kosinski’s Oblivion. And now, once again, Cruise has to fend off stories about his overweening commitment to Scientology, alleged mistreatment of Holmes, and the safety of daughter Suri, which won’t help restore his already once-depleted appeal with female audiences. Cruise will always be a big star and an overseas draw, but will the newly renewed gossip mill weaken Cruise’s winter starring vehicle Jack Reacher? Too soon to say, though he’ll always have a Mission: Impossible 5 if he wants it — or needs it.


Domestic Box Office $76,400,000
Overseas Box Office $117,000,000
Studio Value 9
Likeability 38%
Oscars 3 noms
Critics' Score 47
Magazine Covers 3
Tabloid Value 9
16.

Jennifer Lawrence



She can anchor a franchise, elevate a modest indie, and turn every head on the street.

Jennifer Lawrence introduced herself to critics and indie audiences when she won an Oscar nomination for her role in the acclaimed 2010 drama Winter’s Bone, but it took the rest of America a little longer to learn her name: That red Calvin Klein dress she wore to the Oscars helped a little, and then getting cast as Katniss Everdeen in the massively popular Hunger Games franchise did the rest. The first movie in the series grossed half a billion worldwide and cemented Lawrence’s ability to anchor both popcorn flicks and art house fare (and to imbue each with her strengths in the other), a dual talent that results in a high overall studio value.

Equally at home with the understated drama of Winter’s Bone as she is inhabiting an electric blue, semi-nude mutant Mystique in X-Men: First Class, she’s got significant audience recognition from winning visits to late-night talk shows and frequent appearances in mass-appeal glossy magazines. She’s also got a great likeability score, thanks to both her sex appeal and her chilled-out custodial duties as the head of the Hunger Games franchise. With a slew of high-profile roles, including sequels to both the X-Men and Hunger Games franchises in Lawrence’s near future, the odds will almost certainly be forever in her favor.


Domestic Box Office $73,200,000
Overseas Box Office $104,000,000
Studio Value 7
Likeability 72%
Oscars 1 nom
Critics' Score 67
Magazine Covers 6
Tabloid Value 7
17.

Christian Bale



Far from just Batman, he’s consistent at the box office and the art house.

He’s a talented, unselfish masochist happy to do whatever it takes for a performance, whether it involves dropping weight, losing hair, or shouting at a Terminator: Salvation crew member loud enough to give Mel Gibson an earache. For the $1.5 billion (and counting, as of The Dark Knight Rises release) success of Christopher Nolan’s Batman movies, many credit the franchise’s villains. But without Bale’s portrayal of Bruce Wayne as an unsympathetic, psychologically wrecked antihero, The Dark Knight might not seem half as dark (or interesting). And Bale is a box-office draw even outside of his primary franchise: He takes plenty of chances in low-stakes acting showcases (Rescue Dawn, I’m Not There, The Flowers of War) but seldom tanks in anything even remotely commercial (3:10 to Yuma, Public Enemies, Salvation).

He’s so convincing playing crabby Americans that when he accepted his Best Supporting Actor Oscar for 2010’s The Fighter (which grossed $129.2 million worldwide on a budget of $25 million) many were still surprised to learn that he’s actually been Welsh this whole time. With Nolan’s Batman trilogy now complete and nothing more commercial than a pair of Terrence Malick movies on his immediate slate, Bale could plausibly take a break, or retire altogether, from blockbuster-movie-making. But if he feels like coming back, there’s probably a place (and a few franchises) for him.

Domestic Box Office $97,100,000
Overseas Box Office $117,000,000
Studio Value 6
Likeability 57%
Oscars 1 win
Critics' Score 76
Magazine Covers 4
Tabloid Value 5
18.

Liam Neeson



The middle-aged star finds unexpected success in rough-and-tumble action roles.

Liam Neeson has played roles as varied as Zeus (Clash of the Titans), a Jedi knight (The Phantom Menace), and a real-life historical figure (his portrayal of Oskar Schindler earned him an Academy Award nomination) during his nearly 40-year film career. But a recent series of successful thrillers like Taken, The Grey, and Unknown brought the Irish-born actor new acclaim in the unexpected new role of "action star," which has bumped up his studio value tremendously. He’s no longer just good casting: Now, at age 60, Liam Neeson is his own brand.

The Irish actor used to vary his filmography with a more diverse mix of popcorn fare (Batman Begins, K-19: The Widowmaker) and Oscar bait (Schindler's List, Michael Collins), but when his wife Natasha Richardson tragically died in a ski accident in 2009, he set out to keep perpetually working in order to buffer his grief. Since his loss occurred in the wake of the surprise success of Taken, the scripts coming to (and being snapped up by) him were all similarly violent fare, and so his new pulpy niche might be one of personal necessity as much as it is one of profit. But whatever the reason, he's sticking with it: HeÕll reprise his role as a CIA operative in Taken 2 this year and play an aggravated air marshal in 2013's Non-Stop. Still, he'll also get to show off a softer side in the upcoming Paul Haggis-directed romantic drama, Third Person.

Domestic Box Office $37,000,000
Overseas Box Office $46,400,000
Studio Value 8
Likeability 78%
Oscars 1 nom
Critics' Score 47.5
Magazine Covers 1
Tabloid Value 1
19.

Emma Stone



She’s smart, funny, and relatable, but don’t limit her to best-friend roles.

Ever since Superbad, Emma Stone’s big eyes, raspy chortle, and lovable, quirky spunk made her the girl you wanted to see in as many scenes as possible. (And on as many magazine covers as possible. She’s graced nine of the major titles in five years, from New York to Vogue.) Recall her kooked-out road warrior in Zombieland, her good-girl-going-bad in Easy A (in which she also sang, revealing a pretty impressive set of pipes).

On one hand, she’s a hoot, a casual master of comic gesture and timing; on the other... well, you entirely understand why horndog Ryan Gosling fell hard after just talking to her all night in Crazy, Stupid, Love. And she may well have more to show us: Although caught in the prop wash of powerful performances by Viola Davis and Octavia Spencer in The Help, she anchored the film.

While all The Amazing Spider-Man requires of her is to play the love interest, her stalwart Gwen Stacy warms the picture and almost makes you forget about the silly lizard. Her subsequent romance with co-star Andrew Garfield appears cute and normal by Hollywood standards. (Look for them together again in the next Spider-Man installment, out in 2014.) Next up for our gal is a reteam with Gosling in Gangster Squad, a period piece that’ll give her a chance to deploy something new: straight-up sex appeal.


Domestic Box Office $106,000,000
Overseas Box Office $41,900,000
Studio Value 7
Likeability 67%
Oscars 0
Critics' Score 64
Magazine Covers 9
Tabloid Value 7
20.

Shia LaBeouf



One of the industry’s few bankable young men.  

Some might say that the tricky transition from Disney child actor to blockbuster leading man is more difficult than a semitrailer morphing into Optimus Prime, but, somehow, Shia LaBeouf has managed it. LaBeouf was barely of bar mitzvah age when he starred in Disney Channel’s Even Stevens, a part that won him a young audience and led to his breakthrough role in Disney’s Holes. But it was 2007 that proved a pivotal year for LaBeouf’s career, since he starred in the hit thriller Disturbia and got to fight CGI baddies (and ogle Megan Fox) in Michael Bay’s Transformers.

The mega-successful Transformers spawned a mega-mega-successful franchise — the three films in the series have grossed more than $2.6 billion combined worldwide — that swiftly catapulted the young star into international "It" boy status, but he’s proven himself outside that series, too, single-handedly delivering Eagle Eye to a $101 million gross. Critics (and LaBeouf himself) were hard on Indiana Jones and the Kingdom of the Crystal Skull, but it was a phenomenal blockbuster, too; less so Wall Street: Money Never Sleeps, though that’s hardly his fault.

But as the 25-year-old LaBeouf’s popularity has risen, so has his notoriety. Tabloids love his highly publicized run-ins with the paparazzi, various legal troubles, and questionable off-set behavior, like that bizarre car accident that resulted in a hand injury. Most recently, LaBeouf made headlines by appearing nude in an artsy music video for Icelandic band Sigur Ros. (Hey, it’s LaBeouf in the buff!) Still, his drawing power shouldn’t be underestimated in a Hollywood climate that’s proved inhospitable to young male stars his age. If he can make the coming Lawless a hit, his future is secured.

Domestic Box Office $317,000,000
Overseas Box Office $390,000,000
Studio Value 5
Likeability 54%
Oscars 0
Critics' Score 59
Magazine Covers 6
Tabloid Value 6



How do you measure a movie star? As recently as ten or twenty years ago, it was easy: Just look for the biggest names with the biggest paychecks and biggest box-office grosses. But oh, how times have changed! These days, some of our most famous actors struggle to open a movie, while Hollywood’s hugest successes often feature lesser-known names donning spandex superhero suits. Celebrity has become disconnected from stardom, as top-selling tabloid cover subjects get ignored at the box office. Even those eye-popping paychecks of yore have begun to wane: The days of free and easy $20 million salaries are over, and cautious studios are slashing pay rates in favor of potential (but controlled) back-end profits. In short, it’s never been harder to calculate a star’s worth than it is in 2012, and that’s where Vulture’s 100 Most Valuable Stars list comes in.
With the simplest factors now complicated — for instance, those back-end profits have made it almost impossible for outsiders to calculate an actor's earnings on any given movie — Vulture created a new algorithm to determine a movie star’s value at the box office: Who helps a movie actually make more money in 2012? This is, inevitably, an inexact science. But the following eight data points cover all aspects of modern stardom, from likability to credibility. (With one exception — which will be explained below  — only numbers from the last five years were considered. Stardom can be fleeting, and an actor's success in the nineties is no indication of how popular they are now. Ask Eddie Murphy.) How to synthesize all this data? Vulture deputized statistics expert Harry Enten, data correspondent at The Guardian, to help process, scale, and prioritize all of these factors and work them into an equation that would rank each actor's stardom. Note: If statistics bore you, skip to the last three paragraphs.
1. Domestic Box Office. Only movies that the actor either starred or had a strong supporting role in were counted; basically, roles in which they were used to sell the film. (No cameos and no animated films: In too many cases, a star’s presence felt irrelevant to these kid-driven movies, and the actors' voices are usually dubbed over when these films go overseas. Also, movies by recently anointed stars in a supporting role were discounted if the films came out before the star had a recognizable name, and therefore had no value in its trailer or marketing.) Grosses were included through Monday, July 22, 2012.
To get final box-office numbers for each actor, Enten used a weighted median instead of a straight average (the median being the middle value in a list of grosses), as the average would give an artificial advantage to stars who had one giant, numbers-skewing blockbuster, as with Sam Worthington and Avatar. (Worthington’s straight-up box-office average when including the $760 million-U.S.-grossing blockbuster would be $147.8 million; without Avatar, it's only $60.3 million. Worthington's median number, $57.4 million, is a more accurate representation of his box-office power.) As Enten explains, “The median takes care of the outlier problem. It requires an actor to be successful over a slew of films to be considered to have a high median. At the same time, you might have an actor who decides to star in an independent or just had one bad film. An average would weight this film awfully high if, say, the film made $5 million or less. The median ensures that an actor's box-office worth is based on the majority of their films.” In order to give greater value to movies that an actor starred in as opposed to playing a supporting role before assessing a median, Enten weighted his or her grosses (and, in the Critics' Score category, Metacritic scores) so that lead roles were counted twice, while supporting roles were only given half a lead's value. And finally, he gave a small mathematical boost to actors who appeared in the most films, to play down the artificial advantage of those who ranked disproportionately high for taking fewer swings at bat.
2. Overseas Box Office. Studios rarely make a decision about green-lighting a film without considering the lucrative worldwide market, which can multiply a movie's domestic gross by a large factor. These grosses were weighted in the same manner as domestic box office.
3. Studio Value. Vulture's Claude Brodesser-Akner asked a panel of five top-level studio execs (who must remain nameless, since they'll be green-lighting or packaging movies starring these actors) to grade each actor on a scale of 1 to 10 based on how much more gross their casting would add to a project with a promising script in his or her proven wheelhouse — for example, a good romantic comedy for Sandra Bullock or a solid action script for Dwayne Johnson. Their assigned scores for each actor were averaged to determine his or her Studio Value.
4. Likability. How generally positive does the U.S. population feel about each actor? The market research firm E-Poll provided us with the percentage of the public who find each star “likable,” based on the company’s regular polling about attitude toward celebrities.
5. Oscars. While an Oscar win does not necessarily mean that a movie did extremely well (2009 Best Picture The Hurt Locker made just $17 million), winning a trophy means an actor can — and will — forever be advertised as "Academy Award winning/nominated … ," which marketers consider a valuable imprimatur. This is the only category that used a career-long tally, as there is no expiration date on Oscars when it comes to publicity. For the Oscar score, nominations were given one point, wins two points, and then all eight categories were normalized to a 1-to-10 scale so they could be balanced to come up with each star’s value.
6. Critics' Score. We counted Metacritic scores of each actor's movies according to the rules outlined in the Domestic Box Office section. Hence, an actor who doesn't appear in giant blockbusters but whose movies are consistently well-reviewed might gain value as someone whose presence implies his or her new project is a “quality” film.
7. Magazine Covers. When an actor is picked as the cover boy/girl for a major, non-tabloid magazine (Vanity Fair, GQ, Vogue, and 29 others were counted), it's a sign that the public is interested in a way that goes beyond tabloid curiosity and that the actor has the power to move newsstand sales. These are the magazines that a publicist would want their client to be on the cover of.
8. Tabloid Value. Vulture polled three editors of gossip publications, asking them to grade each actor on a 1-to-10 scale based on how much interest readers have in their private lives, whether for salacious details or a wholesome demand for pictures of baby bumps and family trips to the park. (Our panel: Jared Eng, founder and editor-in-chief of JustJared.com; Justin Ravitz, senior editor at USmagazine.com; and Jared Shapiro, editorial director of news and entertainment at In Touch Weekly and Life & Style Weekly.) As with Studio Value, their scores were averaged.
With all the data collected and weighted, the last step was deciding the importance of each factor: Every category was given a percentage value, with all eight values adding up to 100. Vulture and Enten determined that roughly 60% of the formula should assess how well an actor does in theaters, and so we gave Studio Value the greatest importance (it is execs like our judges who are in charge of okaying casting, making their decision both a reaction to box-office power and a referendum on who will keep getting opportunities), closely followed by box offices both domestic and international. The remaining 40% assessed an actor's prestige and popularity. The former was accounted for with Critics' Score (most dominantly) and Oscar tallies; these two criteria tempered box office's pure-number value, factoring in the ever-important talent of the actors as opposed to the CGI spectacle around them. For the latter, we counted Likability (weighted at the same level as Critics' Score), Magazine Covers, and, at the bottom, Tabloid Value. Jennifer Aniston's uneasy struggle at the cineplex has always proven that an actor's ability to mesmerize the general populace with extracurricular activity is not a predictor of their desire to pay to see you act.
At the top of the final rankings, blockbuster sure-things Robert Downey Jr. and Will Smith stand tall, with Downey getting the slight edge with his Metacritic rating (making him a more reliably consistent sell at the box office) and more prolific output; Smith took a small hit for his sabbatical. Relative newbie Jennifer Lawrence seizes No. 16 thanks to her speedy amassing of both high grosses and critical acclaim, while Ryan Reynolds — on whom Hollywood seemed to put all its chips last year — sinks to No. 74, just one spot above the resurrected Sylvester Stallone. Make sure to click on all the stars to read our analysis of their strengths and weaknesses, and our prognoses for their future. (And yes, we too notice a startling lack of diversity in this list, to which we can only say that we do not decide Hollywood’s reality, we only report its numbers.) We’ve also provided some presets that rearrange the list based on different niches and specialties. Click on those to see who has the most international value, who grabs the most attention as a “celebrity,” whom the studios consider the most potent box-office force, and who gets the most respect.
Sadly, some readers will not agree with Vulture's ranking of Most Valuable Stars. And so we have given you the power to adjust the list to fit your own interpretation of "value" by weighting the categories differently. Think we've undervalued the importance of U.S. box office? Crank it up and watch Daniel Radcliffe jump to No. 5, leapfrogging Matt Damon and Sandra Bullock. Or maybe you think that Hollywood values grosses too much, and the true measure of a star is the quality of their work? Max out the Critics’ Score and watch Ryan Gosling vault from 36 to 17. Once you've settled on your own list, you can share it on Facebook and see if your friends agree.
We have much more to say about the state of stardom today. Keep checking back in to Vulture all this week for many more insightful features: a top publicist will weigh in with advice on how to build a lasting movie star, while columnist Gavin Polone will give his usual pointed and witheringly honest take on the worth of stardom today. We'll take a look at the moneymen who calculate just how much a star is worth overseas, and we’ll name the actors on the bubble who have a chance of making the list next year.
But for now, let's get to the ranking
Star bio writers: Kyle Buchanan, Amanda Dobbins, Chris Gardner, Amir Kenan, Margaret Lyons, Jennifer Vineyard
Reporting: Sophie Hays, Catie Keck, Timothy Kosinski, Sarah Lawson, Christi Warren

 

Nine Discoveries to Be Made by Going Deep Within the Most Valuable Stars List

Everybody's got an opinion on Vulture's carefully calculated Most Valuable Stars list — who's too high, who's too low, and who should be on the list next year — but one of the most fun features is that you can customize the list at will with our handy-dandy levers for each stat. We've already told you how we measured and weighted all of our criteria, but if you think the Critics' Score should be more important? Bump it up! Want to find out whom audiences find most appealing? Push up the Likeability meter! And the more you mix and match these statistics, the more likely you are to make some revealing discoveries. For example ... 
1. Everybody loves Jason Statham!
One of the most fun statistics to play around with is the Likeability lever: Drop every other stat to zero and toggle Likeability to its maximum, and you'll have a great idea whom general audiences adore, as provided by market research firm E-Poll. (E-Poll measured the percentage of people who were not only aware of a celebrity, but selected "Like A Lot" or "Like" to describe their attitude toward that person.) For example: Jason Statham is the third most-liked person on this list! And though veteran actors seem to have the highest Likeability scores (Clint Eastwood, Robert De Niro, Liam Neeson, and Tom Hanks are all in the top ten), there are some high-scoring up-and-comers, too. The best-liked twentysomething performer, for example? Mila Kunis, who beat out competition Emma Stone and Jennifer Lawrence; long-running roles on That 70's Show and Family Guy probably helped. And Melissa McCarthy's strong showing at No. 22 is proof that studios are right to be building new movies around her; it'll be a perfect storm of Likeability when her currently shooting comedy with Sandra Bullock comes out, as Bullock placed at No. 1.
2. ... But the Twilight crew is more divisive.
All three Twilight leads — Kristen Stewart, Robert Pattinson, and Taylor Lautner — place in the bottom ten on the Likeability chart, since men aren't fond of the female-courting franchise. (Of the three, Lautner counted as the most-liked, for what it's worth. Dem abs!) Men aren't favorably disposed to Zac Efron or Justin Timberlake, either, since both languish in the Likeability cellar alongside divisive personalities like Sean Penn and Tom Cruise.
3. Still, Kristen Stewart does utterly dominate one statistic.
If you crank up the lever for Magazine Covers to its maximum, Stewart ranks at No. 1. Audiences may not love her, but they sure want to know about her. (She also places sixth on the Tabloid Value list.)
4. Speaking of Tabloid Value ...
It shouldn't be a surprise, but women totally dominate the list when Tabloid Value is prioritized, taking seven of the top ten spots. (Only eight men appear in the top twenty most gossiped-about, though they take fifteen of those spots on the normal list.) Jennifer Aniston jumps from No. 44 to No. 3 when gossip is prioritized, topped only by the two tabloid targets she'll always be tied to: Brad Pitt and Angelina Jolie. Pitt and Jolie are also the only stars to make the top ten on both the regular and gossip lists.
5. Women are under-represented.
If you need more proof that Hollywood caters little to the distaff half of its audience, check out these dispiriting stats: Only 30 of the 100 Most Valuable Stars were women. Just two ranked in the top 10 — Angelina Jolie and Meryl Streep — while fourteen made the top 50.
6. And women of color are really under-represented.
Remember when Halle Berry and Jennifer Lopez were two of the biggest actresses in Hollywood? Sadly, as their fortunes faded, Hollywood got more homogenous, and though there are several non-white men on the Most Valuable Stars list, Zoe Saldana is almost single-handedly repping women of color.
7. Comedians can't always hack it abroad.
Adam Sandler makes the top ten when you push the Domestic Box Office lever to the limit, but if you instead favor Overseas Box Office, he drops to No. 25. Meanwhile, Tina Fey, Kristen Wiig, and Jonah Hill all fall significantly when Overseas Box Office is the only stat measured, though no one drops more than Tyler Perry, who doesn't even bother releasing most of his movies abroad. (He ranks at No. 100.) Overseas Box Office favors action stars the most, as actors like Vin Diesel, Bruce Willis, and Sylvester Stallone make big climbs; something tells us that grunts are easier to dub in foreign countries.
8. What critically adored actors are actually bankable?
Here's a test: On the one hand, we'll crank up the Oscars and Critics' Score levers, and on the other, we'll measure only Domestic and Overseas Box Office. How far down do you have to go to find someone who ranks highly on both lists? Not a single star makes both top tens, though Christian Bale (ranked No. 5 on the critical acclaim list and No. 13 on the box-office list) comes closest. Two other stars make both top twenties: Robert Downey Jr. and Angelina Jolie.
9. Meanwhile, which critically acclaimed actors have yet to score an Oscar nomination?
If you rig one list's Critics' Score and another list's Oscar value, it brings good tidings for Tom Hardy, who scores No. 4 on the critics' list but has never managed an Oscar nod. Here's the biggest shocker, though: Meryl Streep obviously dominates the Oscar list, but when it comes to critical respect, she falls all the way down to No. 39. La Streep, ranked under Paul Rudd, Seth Rogen, and Jason Segel? How could it be? Blame a brutally reviewed string of Streep films starting in 2007 that included Rendition, Lions for Lambs, Dark Matter, and Mamma Mia.

 

A Hollywood Publicist’s Six Tips for How to Build a Lasting Movie Star

Talent is God-given, and demands humility; fame is Man-given, and demands gratitude — especially to a publicist. For 40 years, Susan Patricola has seen Hollywood fame both flow and ebb. As press agent to current stars like Joaquin Phoenix and Jeremy Renner, she is especially qualified to assess what puts (and keeps) you on the right lists — like our roundup of the 100 Most Valuable Stars, for example. Vulture recently caught up with Patricola at the Beverly Hills Four Seasons, where she offered up a few insights from her decades in the red-carpeted trenches. She may not pick her clients’ roles, but her advice on how they should act when off the set is just as important to figuring out how to make it to the A-list — and not fall off.
1. Train them to keep an eye on their mouths.
The first step for up and comers is media training. Without it, they should not be allowed anywhere near a reporter, because, as Patricola insists, today, “nothing is off the record.” If a publicist has done their job well, there will come a point when everyone is hanging onto every word that the client says. And that's when you really have to be careful. “For Jeremy Renner, when The Hurt Locker came out, we were at every award show,” says Patricola. “And at one, he was having a private conversation, but someone overheard it and printed it. You have to be aware.”
2. Know the TV talk show landscape.
Generally speaking, which morning talk show you see a star on has less to do with the star and more to do with the movie they are plugging. For example, ABC’s Good Morning America “gets the lighter movies, and the comedies,” while NBC’s Today “has some weight behind it” and goes for more serious, dramatic films. Late-night talk shows, of course, have distinct demographics: Kimmel is more popular with young men 18 to 34 (which is likely why you see Ben Stiller hyping his bawdy comedy The Watch there); Leno does better in the middle parts of the country; Letterman is more popular on the coasts, etc. But which ones her clients appear on, Patricola says, has as much to do with personal chemistry between guest and host as the targeted audience. If you have a client new to the circuit, take stock of their conversational strengths and weaknesses and try to match them with a host who might best play off of them, or vice versa. This ineffable quality matters so much, Patricola says, because the late-night couches “often insist on exclusivities” — that is, doing Late Show With David Letterman means your client likely won’t be doing The Tonight Show With Jay Leno, and also won’t get a second chance elsewhere if they tank their first appearance.
3. Strike surgically, don’t carpet-bomb.
The mistake many publicists make with new movie stars, Patricola says, is trying to get as wide a reach as possible, mistaking breadth for depth. Take a gorgeous, waifish actress in her early twenties with just a few movies under her belt: “We could put you on the cover of Shape magazine in a bathing suit, but that would be a terrible idea, because while it would get more impressions, they would be the wrong impressions. There’s a big difference between being photographed on the beach in Santa Monica for Self, and getting Mario Testino to shoot you on the French Riviera for Vogue.
4. Don’t always be afraid of tough questions.
The knee-jerk rule of publicity is that you should never let a journalist ask a client too many probing questions. But even though the reflexive approach for some publicists is to steer toward puff pieces, you should not be afraid of in-depth coverage. With big enough stars, “Their joy lies in the work; they don’t want to talk about making their last movie,” Patricola explains. “So that leaves their personal life, which they don’t want to talk about either, and the ideas that the movies are about, which they do.” Say yes less frequently, and reserve those yeses for places that will also devote column inches to exploring the ideas the celebrity wants to address — The New Yorker, The New York Times Magazine, Vanity Fair. There, the star can muse on the things they want to while gaining the imprimatur that comes with the publication.
If your star is a little quirkier, this approach can also work well … with the right person. Know your star. If they can handle an in-depth piece, let them go for it. In 2005, Patricola agreed to let Phoenix be interviewed by the notoriously probing Lynn Hirschberg for the New York Times leading up to Walk the Line. Addiction, recovery, and deeply held personal religious beliefs are all commonly avoided in polite conversation and celebrity profiles — which is why they made for a riveting read in the penetrating (and glowing) interview that resulted. “After I put Joaquin with Lynn Hirschberg for that New York Times profile, [his William Morris Endeavor agent] Patrick Whitesell said to me, ‘You’re either a genius, or insane.’ But I knew Lynn, and I knew Joaquin, and I knew they’d get along great.”
5. When an actor can’t follow the rules, adjust the rules.
Some actors, no matter how much media training they receive, are simply intractably bad interviews. In that case, Patricola pairs them with publications with which they can’t fail, often because the interview isn’t really about them. “You put them with someone who’s not going to skewer them, like InStyle magazine,” she says, adding, with mock enthusiasm, “‘Show us what’s in your closet!’”
And what about an actor who can’t stay out of the clubs and is constantly popping up in unseemly paparazzi photos? “I never say, ‘You can’t party anymore,’ but I have told clients that there are certain places and events where they just can’t go. You have to find your space within fame,” she says.
6. Tell your star to be a star.
“Clients sometimes don’t want to look the part of a movie star, but if you want to be a movie star, you have to care about appearances. You can look good, or not. That’s truly your choice. But do we want an actor who looks like he hasn’t taken a bath? Why should people care about you if you don’t care? Look like you care.”
Even more important? Don’t speak ill about the downsides of fame. Yes, celebrity comes with its downsides — being unable to go out for groceries or dinner without being hounded by paparazzi — but dedicated fans can’t relate to that, and never will. All they see is someone glamorous and wealthy, and there’s a form of aspirational adulation there that you shouldn’t try to quash, no matter how well-intentioned you may be in trying to show people we’re all the same. “People want to revere their stars,” says Patricola. “I tell clients, ‘They don't want your money, but they do want to revere you for a certain amount of time; let them. They can't do it if you're whining all the time.’"